4 Feb 2011 Newsletter Subscription Email this Page

Volume 28 - Issue No: 60
 
 
 
 





 Media, Advertising & Marketing
 
 
 
 










Suhaana replaces Anandi in Ormax’s character study
Suhaana, the protagonist of Star Plus’ popular show Sauraal Genda Phool, has replaced Balika Vadhu’s Anandi to become the most popular character.

Mukta Arts to foray into plex biz, earmarks Rs500mn
Will operate under Mukta Cinemas brand; plans to invest Rs500mn in a year and first four plexes to roll out soon.

News channels heading for showdown with ICC on news access guidelines
News channel heads feel the ICC guidelines are unfair since 5.5 minutes of fresh footage per day is too short.

Government's humps and bumps in 2010
2010 ends on a more positive note – at least as far as the private television channels are concerned. YEARENDER!

Percept launches 'Champions of the World' campaign

Scarecrow bags Margo account; appoints Bhavik Gajjar as creative director

Mudra Max appoints Sonia Lal as vice president South- OOH

BigRock.com mandates media duties to two agencies

 
James Cameron heads list of top five earners
Allen's Midnight in Paris to open Cannes fest

TV viewing in UK peaks at 4 hours a day in 2010: Barb

Dainik Bhaskar to launch Marathi daily

Murdoch launches The daily

 
Politicisation of TV news content in South India : Mahendra Mishra
Prasar Bharati: A year of controversies
The tough task of building a non-tabloid news channel in India: Jehangir Pocha
2010 a year of wait for FM radio
The crisis of news channels in Indi : Anurradha Prasad
Music channels face uncertainty
The day the music died : Prem Kamath
Testing time for sports broadcasters
2011 will be a challenging year for Indian sports biz : Peter Hutton
Be ready for more franchise properties : Atul Pande
TV ad revenue poised for healthy growth : Rohit Gupta
"What's On" in 2011... And What's Not : Joy Chakraborthy
Facts beyond Fiction: Shailesh Kapoor

Prime Focus to open VFX, post production facility in NY

Own acquires Yoav Potash's 'Crime After Crime'

TV Ratings
Top 10 Programmes (16/01/2010 to 22/01/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (16/01/2011 to 22/01/2011)
Zee TV
Gemini TV
Sony Entertainment TV
SAB
Colors
Star Plus
Ten Cricket
Sun TV
Imagine TV
Maa Telugu
Star Jalsha
Zee Cinema
MAX
Zee Bangla
DD1
Zee Telugu
Kalaignar TV
Zee Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  Viacom revenue falls short on weak DVD sales
    Source: IBNLive.com
       
  		• Google rolls out Android Market for Web browsers
    Source: NDTV.com
       
  		• Hero Honda Motors Result Review by PINC Research
    Source: TopNews
       
  		• Global Advertisers Expands To Metros
    Source: Best Media Info
  		• Murdoch starts iPad newspaper
    Source: Hindustan Times
       
  		• News Corporation Debuts “The Daily” -- A Digital-Only Newspaper On iPad
    Source: eBrandz
       
  		• Rupert Murdoch unviels The Daily for iPad
    Source: MediaMughals
       
  		• Lara Stone gets Marilyn Monroe makeover for Comic Relief ad
    Source: Sify
    International News
    		• Newsweek, MSNBC Sever Traffic Ties
    		• Facebook Makes Strange Bedfellows
    		• BMW Returns to Super Bowl
    		• MTV Boosts Viacom's Ad Sales 10%
    		• BG Digital Expanding to New York, Chicago
    		• Hulu and Viacom Make Amends, Expand Partnership
    		• Sinclair, Time Warner Cable Ink Retransmission Deal
    		• Friday Night Lights Returns to NBC for Final Season
    		• Super Bowl XLV: Hollywood Ad Babylon (Video)
    Source: Ad Week
      
    		•  BMW Returns to Super Bowl
    		• TV's Batman to Star in Dolby Social Media Campaign
    		• Hilton Unveils New Brand
    		• Facebook Facing More Privacy Issues
    		• Sonic Awards Lead Creative Duties to Goodby
    Source: Brand Week
       
    		• NY Times posts lower revenue; ad sales volatile
    Source: Reuters
       
    		• Apple iAds twice as effective as TV ads for Campbell's Soups
    Source: Apple Insider
       
  		• Yahoo Delves Into Digital Advertising Research with AdLabs Group
    Source: Techzone360
       

  • Outdoor advertising industry considered broadly competitive for buyers and agencies, finds OFT
    Source: PrintWeek
       
  		• Digital advertising to be bigger than TV & newspapers by 2014
    Source: iTWire
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