17 Feb 2011 Newsletter Subscription Email this Page

Volume 28 - Issue No: 69
 
 
 
 





 Media, Advertising & Marketing
 
 
 
 










Sony gets push from Filmfare Awards telecast
Filmfare Awards clocks 5.2 TVR; the 217-minute show gets a reach of 21% while time spent is 53.6 minutes.

2010: An eventful saga for cable & satellite distribution - Former DEN Networks CEO Anuj Gandhi
A landmark year with the fortunes of the stakeholders going through ups and downs, says Anuj Gandhi.COLUMN!

GTPL uses Cisco STBs for cable digitisation
GTPL to deploy over 300,000 digital STBs from Cisco in 12 months across Gujarat, WB, Maharashtra & Jharkhand.

 
 

Himalaya Healthcare to use social media for ad idea for Pure Hands

Timex ramps up retail strategy in India

 
Next Spiderman film titled Amazing Spider-Man
Javier Bardem is best actor at Goya awards

Reliance Life Insurance, ICC, Room to Read launch campaign

UTV Indiagames launches 'Sonic Cricket' for mobile

 
Politicisation of TV news content in South India : Mahendra Mishra
Prasar Bharati: A year of controversies
The tough task of building a non-tabloid news channel in India: Jehangir Pocha
2010 a year of wait for FM radio
The crisis of news channels in Indi : Anurradha Prasad
Music channels face uncertainty
The day the music died : Prem Kamath
Testing time for sports broadcasters
2011 will be a challenging year for Indian sports biz : Peter Hutton
Be ready for more franchise properties : Atul Pande
TV ad revenue poised for healthy growth : Rohit Gupta
"What's On" in 2011... And What's Not : Joy Chakraborthy
Facts beyond Fiction: Shailesh Kapoor

Chennai to host IPL 4.0 opening game, final

Kochi names IPL team 'Indi Commandos'

TV Ratings
Top 10 Programmes (30/01/2011 to 05/02/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (30/01/2011 to 05/02/2011)
Zee TV
Colors
Zee Marathi
Star Plus
Sony Entertainment TV
Imagine TV
MAX
SAB
Star Jalsha
Zee Cinema
Zee Bangla
Star Gold
Star Pravah
Star One
ETV Marathi
Cartoon Network

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  Starwood to check into India with more brands
    Source: Hindu Business Line
       
  		• Katrina to feature in uni-ball pen commercials
    Source: Total Filmy
       
  		• Reliance Communications to launch R World
    Source: MediaMughals
       
  		• O&M Advertising launches social media campaign for Huggies
    Source: Media Newsline
       
  		• BCCI releases provisional schedule for IPL 4
  		• Branded by the West
    Source: Business Standard
       
  		• Amfi plans ad blitz to capture retail eyeballs
    Source: DNA
       
  		• Omnicom heralds advertising acceleration
    Source: Moneycontrol.com
    International News
    		• Anatomy of a Twitter Scandal
    		• Zynga Links Up With T-Mobile for Treasure Isle Ad Play
    		• Alleged Agency Fraudster Arrested by Feds
    		• Buyouts Begin at Newsweek
    		• CBS' Moonves: 'We Expect Great Things This Year'
    		• Google Takes On Apple With 'One Pass' Subscription Service
    		• Public Broadcasting Execs to MoveOn.org: Please, Move On
    		• UniGroup Awards Media Duties to TargetCast
    		• Omnicom Sees Q4 Increase in Net Income, Revenue
    Source: Ad Week
      
    		•  Zynga Links Up With T-Mobile for Treasure Isle Ad Play
    		• Microsoft Ad Sales Exec Carolyn Everson Jumps to Facebook
    		• Inside S.C. Johnson's RFI
    		• Citysearch Partners With Groupon on Mobile App
    		• Harley-Davidson Breaks Cage in First Crowdsourced Ad
    Source: Brand Week
       
  		• Facebook poaches global ad sales chief from Microsoft
  		• WPP merges digital agencies to launch Possible Worldwide
    Source: Media Week
       
    		• NAVTEQ LocationPoint advertising network joined by Poynt
    Source: TMC Net
       
  		• Facebook Nabs Microsoft's Global Ad Chief
    Source: Mediapost.com
       
  		• CBS's Fourth-Quarter Profit Jumps Fivefold on Rebound in TV Advertising
    Source: Bloomberg
       
  		• Yahoo Rolls Out Mobile Rich Media, Social Ads
    Source: Asia Media Journal
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