12 December 2011 Newsletter Subscription Email this Page

Volume 30 - Issue No: 74

 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 









Govt cracks whip on use of tobacco products in media
 Government directs all films and TV shows made before 14 Nov 2011 and showing consumption of tobacco or liquor will have to mandatorily display anti-tobacco health spots.

I&B asks TV channels to avoid programmes on superstition
 Govt advises TV channels to stop telecast of programmes promoting superstitions and blind belief as they promote irrationality and hinder the development of scientific temper.

Pending TV channel applicants given 3 months to comply with new guidelines
 All applications will be given 3 months to ‘ensure conformity’ to the new Uplinking and Downlinking Guidelines; applicants will also have to give an undertaking to abide by guidelines.

 
 

India West Indies Test series average at 3.76 TVR

Nick partners Big Bazar for Spongebo SquarePants merchandisec

LG in campaign to push 3D TVs

Karbonn Mobiles is the title sponsor of SAFF Championship 2011

 
15 films in Academy's visual effects list
Failure of Happy Feet Two results in lay-off of 600

Zoop from Titan launches the Puss in Boots collection

Lenovo launches the 'Do Network'

Over 150 mn mobile music downloads took place in 2011

TV Ratings
Top 10 Programmes (27/11/2011 to 03/12/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (27/11/2011 to 03/12/2011)
Star Plus
Neo Cricket
Sony Entertainment TV
Colors
Zee TV
SAB
Sun TV
Disney Channel
Imagine TV
Gemini TV
MAX
Maa Telugu
Star Jalsha
Zee Cinema
Sahara One
Star Gold
ETV Marathi
Zee Bangla

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•  Twitter introduces revamped Web site
    Source: Livemint
       
    		• YouTube buys RightsFlow
    Source: Hindu Business Line
    		• Microsoft to turn Xbox into entertainment hub
    Source: mydigitalfc.com
       
    		• Harry Potter, Transformers shortlisted for year's Oscars
    Source: Indian Express
    International News
    		• Twitter Redesign Emphasizes Simplicity, Brand Friendliness
    		• Oh, Barnacles! Analyst Chops Viacom’s Ad Forecast on Nick Ratings Drop
    		• QR Codes Getting More Use in Magazines
    		• Sound-Triggered Smartphone Ads Seek You Out
    		• 'Man' Down! ABC Sends Sitcom to the Showers
    		• Google Launches New Tablet Ad Formats
    		• Ad of the Day: Walmart
    Source: Ad Week
       
  		• Olympics advertising rules for England in force
    Source: Out-Law.com
  		• Twitter launches first pan-European promoted products campaign
    Source: Media Week
       
    		• Online privacy and security breeds customer confidence
    Source: SC Magazine US
       
    		• Lamar Advertising, Walker reach settlement on digital billboard lawsuit
    Source: MLive.com
       
  		• AOL Names Jim Norton New Ad Sales Head
    Source: Wall Street Journal
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