26 August 2011Newsletter SubscriptionEmail this Page

Volume 30 - Issue No: 2

 
 
 
 
 





Media, Advertising & Marketing
 
 
 
 










KBC helps Sony sprint ahead of Colors
 KBC opens with 5.24 TVR, making it the year's biggest non-fiction launch; Sony adds 50 GRPs to take its total to 245 for the week ended 20 August. UPDATED!

Isro initiates RFP for foreign satellite leasing
 Isro has initiated Request for Proposal to obtain responses from foreign satellite operators for leasing satellites and transponders working in Ku and C-band frequencies.

P&G cuts ad spend by 11%
The FMCG major has cut its spend on ad & sales promotion by 10.82% to Rs 453.1 million for the quarter ended 30 June compared to Rs 508.1 million a year-ago.

 
 

Ogilvy India retains Lenovo account

WPP’s billings up 5.2 per cent at £21.4billion

OMG India appoints Bharat Malik as its country manager

 
Affleck to direct Warner’s Line of Sight!
Elizabeth Taylor ranked most photogenic

Beam unveils new corporate branding N

BBC America launches on Cablevision

TV Ratings
Top 10 Programmes (14/08/2011 to 20/08/2011)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (14/08/2011 to 20/08/2011)
Star Plus
Sony Entertainment TV
Colors
Zee TV
SAB
Sun TV
MAX
Maa Telugu
Imagine TV
Gemini TV
Zee Telugu
Star Gold
Zee Cinema
Star Jalsha
Star Pravah
Star Cricket

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  		•  Aircel opens video-calling booths
    Source: Hindu Business Line
       
  		• NDTV & InMobi In Mobile Advertising Tie-Up For Apps
    Source: VC Circle
       
  		• WPP cautious on 2012 after emerging markets help 2011
    Source: Indian Express
       
  		• Emirates craves Apple's cool in online hiring
    Source: Financial Express
  		• Brands reluctant to associate with Anna and anti-corruption movements
    Source: Economic Times
       
  		• Sony pips Colors to take second spot in entertainment space
    Source: Business Standard
       
    		• Anna Hazare drives up news viewership
    Source: Livemint
       
    		• KBC 5 helps Sony claim second spot in GEC pecking order
    		• Google to pay $500m to end unlicensed drug ads inquiry
    Source: Financial Express
    International News
    		• Fearless Takes On Baby Carrier Account
    		• AOL Huddles With Top M&A Team
    		• RIM Announces Very Limited (and Expensive) BBM Music
    		• Steve Jobs Steps Down as Apple CEO
    		• Bleacher Report Raises $22 Million for Expansion
    		• Hook 'em Horns: Longhorn Network Rustles Up First Carriage Deal
    		• Will New Apple Chief Mean Shift for Publishers?
    Source: Ad Week
       
  		• Media groups in showdown over web advertising
    Source: Sydney Morning Herald
  		• AT&T punches up targeted ad business
    Source: CNET
      
    		•  Timeshare Advertising Company BuyaTimeshare.com Named to Prestigious Inc. 5000 List
    Source: SYS-CON Media
      
    		• Ad Stars 2011 kicks off in Busan
    Source: Campaign Asia-Pacific
      
  		• Tube advertising giant cancels contract
    Source: Evening Standard
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