21 February 2002
Volume 2
Issue no: 90
 








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INTAM Top 100 programmes (4-10 February 2002)
Star Plus
Sony
Sun TV
Zee TV
Gemini
Zee Cinema
DD1

Breaking News
Sahara tries a different approach to primetime
While other channels are still biting the family soap bait, Sahara TV has decided to tread the untrodden path with a new series on the theme of sati, to be slotted on the 8:30 pm prime time band. More

Addressability issue raised again at CII conference
Addressability. Everyone wants it but no one seems to know how it is to be instituted. That about summed up the last session of the day as the two-day conference on "The Business of Entertainment" kicked off in Mumbai on Wednesday. More

Behind The Scenes
On the Sets of Dhadkan
Sony has launched its own hospital series, warming up the competition among channels at primetime. Amar delves into the making of 'Dhadkan'. More

Tube Talk
'Astitva' is maha movie of the month on Max
This month, MAX's maha movie is a convention breaker. 'Astitva' will be aired on the channel on 22 February at 9 pm. More

Technology Update
NASA's and DataDirect Networks create zoom magic at Winter Olympics
Nearly 3.5 billion people around the world had a rare view of a zoom in from outer space directly into the opening ceremony of the Salt Lake Olympic winter games, a phenomenon powered in part, by LA based DataDirect Networks. More

Media, Advertising and Marketing Watch
MTV's Loveline to continue with BPL Mots for brand building image
MTV is pumping more life into its Loveline. The channel, which had tied up with Citibank and BPL Mobile last year, has announced its second tie up with BPL. More

Corporate honchos brainstorm views at CNBC India's roundtable
As a precursor to the budget to be announced at the end of this month, business and finance channel CNBC India held CNBC Roundtable - Pre Budget 2002 in Mumbai on 18 February. More

Source- www.indiantelevision.com

Aaj raat kiska band bajega? More

Piracy is a big threat, says Yash Chopra
More
Source- The Times of India

From Sourav to Amir: Lagaan on TV
More

AIR unveils direct-to-home radio service
More
Source- The Economic Times

AIR infrastructure sharing model for WorldSpace too
More
Source- Financial Express

PMO FAVOURS 26% FDI IN PRINT, BARRING NEWS DAILIES More
Source- The Asian Age

AIR goes hi-tech: To launch digital service Feb-end More

'Bollywood can add Rs 50,000 cr to GDP' More
Source- The Pioneer

Disney may lose Mickey copyright More

Tihar inmates want Discovery, tomatoes More
Source- Hindustan Times

Entertainment industry: plea to remove roadblocks More

AIR satellite home service for S-E Asia from Feb. 27 More

Interim bail for Jain TV proprietor More
Source- The Hindu

Aaj Tak's `e-vision' for UAE market More

AIR's digital home service from Feb 27 More

Panel meet on print FDI next week More

Report delineates anti-piracy steps More
Source- Hindu Businessline

TVR system shakes up Zee More
Source- www.agencyfaqs.com

Of young girls and a bubblegum band; will Channel [V] Popstars connect with the masses? More
Source- www.exchange4media.com

Prosperity is the best protector of principle.
Mark Twain

Dick Clark Productions slapped with class-action suit More

LIN TV plans IPO
More

Rosenberg to helm new Vivendi Universal SA studio
More

Duchovny to return for 'X-Files' finale
More

Bennett signs on as CNN contributor
More

Bruckheimer's military reality series to premiere later this year More

Sony, News Corp. on PTC's 'raunch list' More
Source- www.emonline.com

Powell: Media Case Monumental More

Cable Stands Up to the Games
More

CNN Hires Conservative Commentator More

DOJ Vows to Police Cable Competition More

NCTA: No Internet Role for Cities More

A&E Cancels 100 Centre Street More

MTV2 Names New Programming Exec More

NAB, NCTA Agree on Ownership Issue More
Source-www.multichannel.com

Behr's sexy comments 'inappropriate' says Pickard More

ITV Sport displays naked ambition
More

Formula one hangs in the balance More

'There are no green shoots', says Sorrell More

Freeserve to take AOL dispute to court More

Viewers find Manchild a turn-on More

Grange Hill kids to start on new terms More
Source-www.mediaguardian.com

Olympic Joy Spreads to NBC News More

Analyst Downgrades Disney Stock
More

Wal-Mart Named Most Family-Friendly Sponsor More
Source-www.mediaweek.com

Channel 4 lands Simpsons More

Indian entertainment 'about to boom' More
Source-www.bbc.co.uk

Slugging it out over children's TV More

Rulings open door for TV-cable deals More

Footy TV deal close More

Ford boss takes role in TV ads More
Source- www.adageglobal.com










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