Indiantelevision.com's The Ad Linx Reporter dated 14 Oct 2009 - Global and Indian advertising news, information and data at your fingertips

Adex Analysis

Real estate ads on TV during Jan-Aug '09
TV ads on properties/real estate decrease by 13 per cent during Jan-Aug '09 over year ago- AdEx India Analysis.

Media, Advertising & Marketing Watch
Govt favours 3-tier regulation for broadcasting sector: Zohra
I&B joint secretary Zohra says govt wants voluntary digitisation for 2 yrs; DD to go completely digital by 2017.

DTH is a scale biz in India
The DTH industry invests Rs 250 billion to mop up 17.5 million subscribers; hunts for a viable business model.

TV Ratings
Top 10 Programmes (27/09/2009 to 03/10/2009)

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Allen Solly extends brand to innerwear, fragrances
	Exporters flay curbs on branded sesame oil
	Source: Hindu Business Line

	HUL’s ‘Kissan Amaze’ under govt scanner
	Tengzhong to acquire GM's Hummer brand
	PepsiCo net income up 9% to $1.71 bn in Q3
	Source: Times of India

	Mid & small-cap firms to see single-digit growth
	Source: Business Standard

	Men in Blue are 'entertainment ka boss'
	Source: DNA

	PepsiCo net income up 9% to $1.71 bn in Q3
	BMW launches Z4 Roadster convertible for Rs 59 lakh
	Mix and match
	Source: Business Standard



	They weathered recession, quite Ad-mirably
	Marquee brands in India change name to conquer new markets
	Brand Launches
	Volkswagen defies recession; Group's communications, the trump card
	CBS close to selling 80% of its ad inventory
	Marquee brands in India change name to conquer new markets
	Advertisements raise expectations, Brands should keep audience captivated
	Road block a strategy to create or avoid tv traffic jams?
	Bawdy copy: Play for performance
	Source: Economic Times

	Hydra Welcomes First Advertising Director - Kelly Jenkins-Lipp
	Source: IT News Online

International News

	IPG in Talks to Merge Lowe and Deutsch
	Digg Plots Ad Network
	Coty Reviews Global Media
	Magna Tempers Ad Outlook
	Weak Holiday-Shopping Season Looms
	How Captain Morgan Plans to Own Halloween
	'Weekly World News' Signs With CAA
	Q&A: AMD's Leslie Sobon
	Citizens Bank Creative in Play
	MySpace, Titan in DOOH Push
	Source: AdWeek

	Why Holiday Inn Is Renovating Its Image
	Sidekick Snafu: A Shot to T-Mobile's Image
	How Captain Morgan Plans to Own Halloween
	Retail Growth Boosts Ad Market Outlook
	MySpace, Titan 'Step Up to the Mic'
	Source: Brand Week

	UPDATE 3-ITV bond buys time as advertising slump eases
	Source: Reuters

	Magna sees improved advertising market for 2010
	Source: MarketWatch

	ITV sees improved advertising trend
	Source: The Press Association

	Google Strong Q3 Due to Online Advertising
	Source: Direct Traffic Media

	Selangor To Prioritise National Language In Advertising Boards
	Source: Bernama

	Bing Bling: Microsoft Leads Q3 Gains in Search Advertising
	Source: ClickZ News

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