5 Nov 2009Newsletter SubscriptionEmail this Page Volume 25 - Issue No: 40
 
 
 
 





Executive Dossier
 
 
 
 
 










'AXN prides itself on always being a challenger brand'
Interview with Sony Pictures Entertainment senior VP, GM Ricky Ow

Media, Advertising & Marketing Watch
Subhash Chandra wants to step down within two years
Chandra says he wants to retire in a year or two; receives lifetime contribution to pay-TV award at Casbaa convention.

Fox to release Avatar in 4 languages in India
In India, Avatar to be shown in English, Hindi, Telugu and Tamil languages; movie to release on 18 December.

Sony ropes in seven sponsors for IPL 3
Vodafone and Videocon are co-presenting sponsors; Pepsi, LG, Samsung and Hyundai come in as associate sponsors.

World Brand Congress names GroupM as agency of the year

Marketers need to reinvent through recession

Classic Media celebrates 60th anniversary of Casper

Primesite appoints Shermann Colaco as GM

Mudra Connext bags media duties for She Comfort, V-Guard


TV Ratings
Top 10 Programmes (04/10/2009 to 10/10/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (04/10/2009 to 10/10/2009)
Star Plus
Colors
Zee TV
Sun TV
SAB
Star Sports
Sony Entertainment TV
NDTV Imagine
MAX
Zee Cinema
Gemini TV
Zee Marathi
ESPN
Zee Telugu
Star Jalsha
Star Pravah
Maa Telugu
Star Gold

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• India-Australia one-day series scores higher ratings than T-20
    		• Digital media players on consolidation mode
    		• German brand to retail thru Shoppers Stop
    		• A state of surfeit
    Source: Hindu Business Line
      
    		• Do marathons have mass brand value?
    Source: Economic Times
      
    		• Red Tape eases online access
    		• Serving up a 'Super Ace'
    Source: Business Standard
      
    		• Earnings Preview: Ad trends eyed in CBS 3Q report
    Source: Sify
      
    		• Britannia asked to cough up Rs 6.63 cr to KoPT
    Source: Financial Express
     
      
    		• Toshiba and ESPN Announce Innovative Ad Campaign
    Source: MNI Live
      
    		• AdClickMedia Now Offers Spanish Language Website Ad Placement
    Source: Webnewswire.com
      
    		• Utility bills, railway tickets offer ad spots
    Source: mydigitalfc.com
      
    		• Co-Founder of Shopping.com Joins WAFFiL
    Source: IT News Online
      
    		• Drive in Kolkata to remove hoardings from heritage buildings
    Source: DNA
     
    International News
    		• Microsoft Redesigns MSN Portal
    		• AT&T Sues Verizon Wireless
    		• Online Retailers Get Social for the Holidays
    		• Small-Biz Confidence Still Poor
    		• Movado Captures 'Gems'
    		• Mixed Bag for Time Warner in Q3
    		• Comedy Central Crafts 'Daily Show' Highlights Reel
    		• Hearst, Time, Wenner Plot Marketing Push
    		• 7-Eleven Switches On Video Network
    		• eMarketer: Coupons Surge as Recession Lingers
    Source: AdWeek
     
    		• Updated: AT&T Sues Verizon Wireless
    		• Why Kellogg Is Ceasing Packaging Boasting 'Immunity'
    		• Online Retailers Get Social for the Holidays
    		• Citizens Bank Eyes 5 Agencies
    		• De Beers Rings in Holiday Cheer
    Source: Brand Week
     
    		• Australian press advertising optimism
    Source: Guardian
     
    		• San West Inc. to Launch Advertising Campaign Designed to Increase Revenue ...
    		• Black Art Beer Announces High Traffic Advertising Program
    Source: CNNMoney.com
     
    		• coffee chain may count cost of advertising claim
    Source: Times Online
     
    		• AT&T lodges complaint against Verizon for aggressive advertising against iphone
    Source: iPhonesTalk
     
    		• Google offers online advertising to SMEs
    Source: GMA news.tv
     
    		• Microsoft MSN Homepage Revised for Bing, Social Networking
    Source: eWeek
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