26 Nov 2009Newsletter SubscriptionEmail this Page Volume 25 - Issue No: 55
 
 
 





Media, Advertising & Marketing Watch
 
 










ZenithOptimedia India ups Satyajit Sen to CEO, Srivastava is chairperson
Ambika Srivastava gets additional role of chairman; agency touches revenue of $100 million from new biz in 2009.


40.9 mn viewers tune in for first India vs Sri Lanka Test match
First India-Sri Lanka Test, telecast on Neo Cricket, gets 0.99 TVR; ratings for India-Australia Test series was higher.

Why the content king needs wise counsel
As we mark the anniversary of Mumbai terror attack, Daya Thussu urges on need for an autonomous regulator. Column

Digital signage to be on a bull run

Vizeum India bags media duties of Essar Corporate

Disney Channels Worldwide names Carolina Lightcap as president

Bajaj Allianz, 'Paa' to extend its Jiyo Bekarar message

MPG is once again Reckitt Benckiser media partner

Maxus bags Akzonobel media duties


TV Ratings
Top 10 Programmes (08/11/2009 to 14/11/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes



Top 100 Programmes (08/11/2009 to 14/11/2009)
Colors
Sun TV
MAX
Zee TV
Sony Entertainment TV
Star Plus
DD1
SAB
Zee Cinema
NDTV Imagine
Star Jalsha
Zee Telugu
Gemini TV
Star Gold
Ten Sports
Zee Bangla
Zee Marathi
Star One
Neo Cricket

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Advertisers chary of batting for cricket
    Source: Hindu Business Line
      
    		• Are advertisers still game for cricket?
    		• Advertisers prefer IPL over team India
    		• India to be among top 10 ad market: Steve King
    Source: Economic Times
      
    		• Competition among branded snacks gets spicier
    Source: Financial Express
      
    		• Shane Warne`s hair ad banned
    Source: Spicezee
     
    		• IPL team owners may hold back franchise payment
    		• The water purifier slugfest
    		• Media deals in circulation
    Source: Business Standard
      
    		• New Deal of Google with TiVo
    Source: Thelatest News
      
    		• Google takeovers Teracent, the Display Ad Company
    Source: Stock Watch
     
    International News
    		• Brands Urged to Engage Music Fans on SocNets
    		• Vote for Decade's Best Ads, Agencies and More
    		• JetBlue Search Covers All Agency Bookings
    		• eMarketer: Thrifty Holiday Ahead
    		• Avrett Free Exits Coty Pitch
    		• HP Downloads UMG Deal in Asia
    		• Coke Zero Immerses Itself in 'Avatar'
    		• Wrigley Advised to Freshen Eclipse Ad Claims
    		• Gap Boycott on Hold Pending Xmas Spot
    		• Virgin Mouths Off
    Source: AdWeek
     
    		• Jeep Takes Over Times Square
    		• Auntie Anne’s Gives Away 'Pretzel Perks'
    		• 7-Eleven Taps Private Label Exec
    		• Wine Consumers Trading Down and Out
    		• Coke Zero Immerses Itself in 'Avatar'
    Source: Brand Week
    		• US Internet ad revenues post sequential growth in Q3
    Source: Xinhua
     
    		• Virgin Media Rolls Out On-Demand Television Advertising with SeaChange
    Source: WELT ONLINE
     
    		• Verizon Questions Sprint's 3G Reliability Claims
    Source: PC Magazine
     
    		• Google and TiVo Join Forces For Advertising Deal
    Source: High-Def Digest
     
    		• Virgin Media's digital TV gets on-demand advertising
    Source: Cable.co.uk
     
    		• Advertising agency mccann shuts its Brisbane operation
    Source: The Australian
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