21 Nov 2009Newsletter SubscriptionEmail this Page Volume 25 - Issue No: 52
 
 





Special Report
 
 
 










Star Jalsha propels Bengali GEC growth
In less than a year of launch, Star Jalsha gains leadership position; genre expands by over 10%.

Media, Advertising & Marketing Watch
Den raises Rs 3.7 bn, to list on 24 November
LIC has put in $10 mn & will hold a little over two per cent; Den Networks has fixed issue price at Rs 195 per share.

Govt issues advisory on coverage of Mumbai terror attack anniversary
I&B Ministry urges TV chnnls to do 'balance' & 'responsible' reporting on the anniversary of Mumbai terror attacks.

ITC launches TVC for Red Chilli Bijli

Ozone Media launches ad network to tap women online

Sail is presenting partner of Hero Honda Hockey World Cup

World premier of 'Ben 10 Alien Swarm' on 28 November

ZenithOptimedia is BBC Worldwide's media partner

AXN introduces 'Big Breaks' for viewers

Bates 141 appoints Shubhabrata Sarkar as CEO for Indonesia

Visa media mandate goes to OMD India


TV Ratings
Top 10 Programmes (08/11/2009 to 14/11/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes



Top 100 Programmes (08/11/2009 to 14/11/2009)
Colors
Sun TV
MAX
Zee TV
Sony Entertainment TV
Star Plus
DD1
SAB
Zee Cinema
NDTV Imagine
Star Jalsha
Zee Telugu
Gemini TV
Star Gold
Ten Sports
Zee Bangla
Zee Marathi
Star One
Neo Cricket

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Future Group to launch 10-15 brands every year
    Source: Hindu Business Line
      
    		• Amway to roll out more Brand Experience Centres
    		• Unrecognisable star
    Source: Business Standard
      
    		• New companies introduce ads among tweets
    Source: Livemint
      
    		• Hollywood slims down its publicity machine
    Source: mydigitalfc.com
     
      
    		• How do we deal with gender selection online?
    Source: DNA
      
    		• Cheryl Cole's L'Oréal ad 'misleading'
    Source: Newstrack India
      
    		• New online virus threat comes via banner ads
    Source: TopNews
     
    International News
    		• Social Media Users Really Are More Social
    		• Vote for Decade's Best Ads, Agencies and More
    		• Bloomberg Contacts Shops
    		• Ex-Ad Exec Arnold Rosoff Dies
    		• Andy Awards' 'Crowdsourced' Jury Is Revealed
    		• Wolf From 'New Moon' Howls on MySpace
    		• Digital Billboards Safe, Another Study Says
    		• 4 Score: BBDO Tops Gunn Report Again
    		• After 25 Years, Oprah to End Talk Show
    		• Farfar's Bergstrom Joins Mother N.Y.
    Source: AdWeek
     
    		• JC Penney Consumer Value Perception Soars
    		• JC Penney's 'Doghouse' Lives to Bark Another Season
    		• What Shoppers Can Expect This Holiday Season
    		• Muscle Milk Shows Off Its 'Sexy Pilgrim'
    		• Wolf From 'New Moon' Howls on MySpace
    Source: Brand Week
    		• NZ online ad spend up 15.8% during record quarter
    Source: National Business Review
     
    		• US newspaper ad revenue down nearly 28 percent
    Source: AFP
     
    		• Consumer firms hike ad spend, margin threat looms
    Source: Moneycontrol.com
     
    		• British intelligence group advertising on Xbox Live
    Source: Destructoid
     
    		• Huffington Post Increases Advertising, Revenue Streams
    Source: MediaPost Publications
     
    		• IAB launches guide to behavioural advertising
    Source: IAB UK
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