16 Nov 2009Newsletter SubscriptionEmail this Page Volume 25 - Issue No: 47
 
 
 





Special Report
 
 
 










Sony back on track
Some of Sony's old-running programmes are gaining ground; a few new shows have started delivering.

Media, Advertising & Marketing Watch
Zee Turner targets Rs 10 bn in FY'10
Revenue from cable TV to see double digit growth while DTH to pace up faster; regionalisation to drive future growth.

Nachiket Pantvaidya to join Fox TV Studios as India head
Fox TV Studios India gets Nachiket Pantvaidya as managing director; Pantvaidya was TV content biz head at Balaji Tele.

Jaypee Cement is title sponsor for India-Sri Lanka series

Incredible India promotional film gets Grand Prix Award

SpongeBob Adapted for Bollywood Short

Vijay Jacob is Grey Worldwide VP - South

Giny & Jony, Bajaj Allianz launch 'Groovy T-Shirts'

AAAI elects JWT CEO Colvyn Harris as president


TV Ratings
Top 10 Programmes (01/11/2009 to 07/11/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (01/11/2009 to 07/11/2009)
DD1
Zee TV
Zee Marathi
Colors
Star Plus
Sun TV
Sony Entertainment TV
SAB
Zee Cinema
NDTV Imagine
Gemini TV
Star Gold
Neo Cricket
Maa Telugu
Star Jalsha
MAX
Zee Telugu
Star One
Kalaignar TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Building strong people brand is key lesson from recession
    		• Court restrains HUL from airing ad
    Source: Hindu Business Line
      
    		• Dubious advertisers lurk in online networks for data mining
    Source: Hindu
      
    		• FMCGs zero in on R&D, ad spends to grab bigger market share
    Source: Financial Express
     
      
    		• Mean Joe Green finally gets Coke ad award
    Source: Gaea Times
      
    		• Woman power fuels Scooty
    		• Belmonte targets the mid-premium market
    Source: Business Standard
     
    International News
    		• Toy-Buying Intentions Rise -- Sort Of
    		• CTAM Hires OMD
    		• Christian Group Calls for Gap Boycott
    		• AOL's Armstrong: Content Must Improve
    		• iVillage Food Tries New Recipe
    		• Disney Earnings: Rising Market Lifts ESPN, ABC
    		• Exec Shift Precedes Panasonic Pitch
    		• Social Media Lessons From Bill Cosby
    		• Good News, Bad News for Mobile Marketing
    		• Wendy's Hunts for Bacon Lovers in Social Media
    Source: AdWeek
     
    		• Updated: Christian Group Calls for Gap Boycott
    		• Who Needs Santa When You Have Social Media?
    		• Droid Lifts Verizon Wireless Brand Loyalty
    		• Belvedere Vodka Picks Arnell
    		• Why 'Millennials' Are Impulse Shoppers
    Source: Brand Week
    		• Cosmetic surgeons demand ban on advertising their own trade
    Source: New Zealand Herald
     
    		• New Advertising Platform by Blackberry
    Source: KOMPAS.com
     
    		• Web Giants Urge FDA to Update Ad Guidelines
    Source: U.S. News & World Report
     
    		• Microsoft explores uncharted advertising territory
    Source: iMedia Connection
     
    		• AT&T whimpers text only reply to Verizon's visual 3G ads
    Source: TECH.BLORGE.com
     
    		• Jamie Oliver mixes in advertising to raise site revenue
    Source: istockAnalyst.com
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