Indiantelevision.com's The Ad Linx Reporter dated 19 May 2009 - Global and Indian advertising news, information and data at your fingertips

Executive Dossier

'When you are a market leader, it's necessary to shake things a little'
Interview with MTV India GM and senior VP creative and content Ashish Patil

Media, Advertising & Marketing Watch
Big FM Mumbai to roll out first Marathi show
Big FM Mumbai to start 'Masala Chaha' breakfast show from Sunday; hosted by Gupte, it will air from 6-8 am.

Poll effect: Media stocks ride a bull market
For the first time, trading stops on BSE & NSE as upper circuit is breached; media stocks see major gains.

Producers, plexes renew spat on revenue share, distribution of release
Producers & plex owners fail to thrash out solution; fight over revenue share & distribution plan of film releases.

TV Ratings
Top 10 Programmes (03/05/2009 to 09/05/2009)

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	IPL’s weekend viewership unaffected by election news
	Nestle India records growth in all 4 segments
	Michelin opens Tyreplus store
	Source: Hindu Business Line

	Crackle expands movie selections
	In front of the upfront
	Slipping the ring
	Upward Traction
	One man’s poison
	"CMOs need to relook at their own jobs"
	Different strokes
	Still in love with the newspapers
	Vijender Singh on Youngistaan
	Source: Business Standard

	Did online advertising help or hurt our political parties?
	Source: DNA

	Bipasha Basu new face of Aristocrat
	Source: Economic Times


	Producer-multiplex standoff, IPL dampen Moser Baer CD offtake
	Full throttle
	A star in Orbit
	Impassive Indians
	KIT: The Indian watch market
	Source: Business Standard

	Advertising rates zoom as IPL nears climax
	Source: Livemint

	Ayo Adds Joyful Essence to Banana Republic Ad Campaign
	Lend America Launches National Ad Campaign
	Source: Media News International

	Google To Allow Trademark Use In Ads
	Source: WATBlog

	Yell In Alliance With Google To Launch adwords Reseller Service In UK
	Source: eBrandz

International News

	Winsper Takes Stake in I-Shop Radium
	Mcgarrybowen Taps Chicago Managing Director
	JVC Gets Turned on Again
	Reprise Media Teams Up With Visible Measures
	3% Staff Cut at Hill, Holliday
	Cause Marketing Meets Social Media
	Telemundo Upfront: Deal With Televisa Expands
	Fox Upfront: 6 New Shows
	2 Kraft Brands Shift From Nitro to Mcgarry
	SEC Filing: IPG Girds for Possible GM Bankruptcy
	Source: Ad Week

	BK, Crispin Dish on 'The King'
	Cause Marketing Meets Social Media
	JVC Gets Turned on Again with the Darling Stilettos
	P&G, Dial, Unilever Target the Middle Man
	Source: Brand Week

	US TV networks prepare to face worst advertising year since 2001
	Source: Independent

	Facebook warned to improve online advertising
	Source: Equimedia Marketing News

	CBS Radio CEO Says Ad Sales Are Improving
	Source: Wall Street Journal

	Mobile advertising 'not yet challenging the web'
	Source: Broadband Finder

	Agora ad sales fall nearly 30 pct in April -report
	Source: Reuters

	Social Media Advertising Barriers Eroding
	Source: Web Ad.vantage

	Paper: Consumer Data Helps Fuel Internet Economy
	Source: PC World

	Issues Social Advertising Guidelines
	Source: Mediapost

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