23 June 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 45
 
 

 





Media, Advertising & Marketing Watch
 
 
 










India nabs 39 nominations in OOH at Cannes
O&M's 13 entries get shortlisted in the category; 9 works of Publicis and 8 of Leo Burnett also get into the list.

IBN18 plans to raise Rs 1.5 bn via QIP
Company to complete its holding of 50% in Viacom18; Network18 plans to sell Infomedia's printing & BPO assets.

NDTV needs to swallow bitter pill as losses mount
 NDTV's main task this year is to cut down the losses from its entertainment channels while turning around its news biz.


Cannes shortlists 11 Indian entries in Media Lions

Recession dampens Cannes spirit, entries down 20%

Mudra Connext is Wipro's media agency for new categories

ABC's kids channel to be on-air by Christmas
Disney to unveil Netpal laptop for kids

Tata Comm launches global brand campaign

Rediffusion names Radhakrishnan as prez, public relations

Cadbury Dairy Milk extends celebrations to Pay Day

Satyam gets rebranded as Mahindra Satyam


TV Ratings
Top 10 Programmes (07/06/2009 to 13/06/2009)

Doordarshan's Top 10 
Top 10 In All TV Homes 
Top 10 in Cable & Satellite Homes


Top 100 Programmes (07/06/2009 to 13/06/2009)
Star Cricket
Zee Marathi
Zee TV
Colors
Sun TV
Star Plus
NDTV Imagine
Zee Cinema
MAX
SAB
Gemini TV
Sony Entertainment TV
Star One
Zee Telugu
Udaya TV
Kalaignar TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Concern over indirect ads by hospitals
    		• Andhra Bank launches brand-building initiative
    Source: Hindu Business Line
      
    		• Leo Burnett picks up Bronze Lion in Promo
    Source: Economic Times
      
    		• Retailers see future in shop-in-shops
    		• Wishing upon falling stars
    Source: Business Standard
      
    		• Yahoo! Launches Self-Serve Display Ad Solution
    		• Microsoft Mobile Advertising Teams With Hyatt Hotels & Resorts to Drive Awareness for Hyatt’s Mobile Web Site
    Source: Webnewswire.com
     
    		• Ads creep on to magazine covers
    		• Snuff it out
    		• Tapping tap water for waste reduction
    		• Marketers on cloud nine
    		• Get real about financial risk
    		• Think Lean, Think Mean
    Source: Financial Express
      
    		• RGB Networks and OpenTV Demonstrate Advanced Advertising
    Source: TechWhack
      
    		• Facebook Claims Advertisers Have Tripled Over the Last Year
    Source: WATBlog
     
    International News
    		• Online Brands Turn to Traditional Ads
    		• Cannes: CumminsNitro, Beacon Score
    		• Q&A: Mercedes' Steve Cannon
    		• Auto Attitudes, Post-GM Bankruptcy
    		• Q&A With Freddie Laker of Sapient
    		• Consumers Not So Loyal to CPGs in Recession
    		• Adweek Covers Cannes in Real Time
    		• The Secrets of Twitter's Success
    		• Survey: Recession Impact Permanent
    		• Assessing the Power of Ads
    Source: AdWeek
     
    		• Behind Mercedes' $75 Mil. E-Class Push
    		• Consumers Not So Loyal to CPGs in Recession
    		• Digital Coupon Usage Skyrockets
    		• Online Brands Turn to Traditional Ads
    Source: Brand Week
    		• Yahoo rolling out DIY display ads
    Source: CNET News
     
    		• Twitter To Change Its Advertising Approach?
    Source: BD Recruitment
     
    		• Aussie film advertising agency launches
    Source: Inside Film
     
    		• H&R Block takes advertising business to DDB US
    Source: Bizjournals.com
     
    		• Microsoft Books Hyatt for Verizon Mobile Ad Campaign
    Source: Bloomberg
     
    		• Letter from the International Advertising Festival in Cannes
    Source: National Post
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here
    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-40666777 Fax: 0091-22-2674 0644
    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2008 All Rights Reserved
    www.indiantelevision.com
    *If you are not able to see the mailer, please clik here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.