Indiantelevision.com's The Ad Linx Reporter dated 17 June 2009 - Global and Indian advertising news, information and data at your fingertips

Adex Analysis

Travel & Tourism sector on TV in Jan-May '09
Travel & Tourism sector sees growth of 8 per cent during Jan-May '09 over year ago - AdEx India Analysis.

Media, Advertising & Marketing Watch
Shemaroo revives acquisitions for home video, eyes Rs 1.4 bn in FY'10
Shemaroo revives Hindi film acquisitions for the home video market; to produce a live action and 2 animation films.

HDIL to pump in Rs 5 billion to expand multiplex biz
HDIL plans to roll out 150 screens over the next five years; already invests Rs 350 mn in properties in Mumbai & Pune.

TV Ratings
Top 10 Programmes (31/05/2009 to 06/06/2009)

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	The retailer challenge
	Cama Motors launches new business
	Source: The Hindubusiness Line

	Is infidelity the name of the brand game?: Nadia Chauhan, CMO, Parle Agro
	Share more information about a brand. Opacity hurts: D Shivakumar, MD, Nokia
	Why brands need both to thrive: Nitin Paranjpe, MD & CEO, HUL
	To stay relevant and entrenched, brands must act as social anchors: Shantanu Khosla, MD, P&G India
	Indian consumers have a Gemini soul: Punita Lal, Executive Director, Marketing, Pepsico India
	In many cases rural consumers are far more demanding and discerning: Sangeeta Talwar, Executive Director, TATA Tea
	Measures are needed to reverse advertising’s downward spiral: Sam Balsara, Chairman, Madison
	Creating an unshakeable bond with Ms India: Tanya Dubash, Executive Director, Godrej
	World Cup exit may see Brand Dhoni taking a hit
	Nokia tops most trusted brands survey, again
	Check out India's most trusted brands in 2009
	Source: Economic Times



	National Nurses Movement Launches Ad Campaign for Nurse TV Shows
	Source: IT News Online

	MRUC launches new research method to study outdoor ads
	Source: Livemint

	Positive ads not best to reach consumers
	Source: Spicezee

	World Cup exit may see Brand Dhoni take a hit
	Source: Times of India

	HUL, Marico slug it out in beauty & wellness segment
	Source: Business Standard

	Microsoft drags three individuals to court over "click fraud"
	Source: TopNews

International News

	Global Entertainment and Media Spending Set to Rise
	Gotham Crafts 'Yellowbook Moments'
	MySpace Slashes 30% of Staff
	Growth in Gaming Still On
	Mixed Forecast for OOH Media
	VivaKi Takes 2nd Dip in 'The Pool'
	No Mag Recovery Until 2013
	Hotels.com Books 'Smart' Animation
	Offline WOM More Influential Than the Online Variety
	Ace Metrix Offers Near-Real-Time Spot Feedback
	Source: AdWeek

	P&G Acquires Male-Grooming Brand Zirh
	Tropicana Says 'Get Your Fruit On!'
	CBS Scripts Licensing Model
	Offline WOM Beats the Online Variety
	Source: Brand Week

	Reportlinker Adds New Dynamics in Digital Advertising
	Source: Storage

	OpenX Leads Online Advertising Renaissance
	Source: Direct Traffic Media

	YouTube Gives Viewers Advertising Options
	Source: WebProNews

	Adobe Profit Falls 41% on Slumping Software Demand
	Source: Bloomberg

	Ace Metrix Targets TV Advertising
	Source: socalTech.com

	Embassy Suites Pulls Online Advertising from CBS
	Source: Daily Kos

Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.		Subscribe to this Newsletter: Click here For Feedback: Click here Unsubscribe to this Newsletter: Click here For Archives: Click here
Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA. Tel: 0091-22-40666777 Fax: 0091-22-2674 0644

*If you are not able to see the mailer, please clik here

Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.