1 June 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 29
 
 

 





Media, Advertising & Marketing Watch
 
 
 










Viacom18 sweeps Promax India
It was Viacom18 Media that set the board on fire at the Promax/BDA India awards this season.

TV18 earmarks Rs 3 bn for debt repayment and Rs 300 mn in Forbes project
TV18 proposes Rs 5.1 bn rights issue; to utilise Rs 450 mn for subscribing to Rs 1 bn rights issue of Infomedia.

BAG Films FY '09 net loss widens to Rs 943.9 million
BAG Films' consolidated net loss is pulled down by TV broadcasting biz; radio posts Rs 35.6 mn operating loss.

Special Report
Bollywood under stress as producers, plexes fight over revenue share
Fatigue sets in as producers and plex owners continue to play hard ball over revenue share.

Big budgets don’t make up for small ideas

Consumer confidence drops for third consecutive month

Castrol rolls out index for Cricket

Fever 104 FM rolls out no smoking campaign

Leo Burnett ups Dani and Pandey to creative directors

4Kids Entertainment names global licensing agent for WordWorld
Virgin Media kicks off 'TV Takeover' contest

RComm may sign up Hrithik Roshan as brand ambassador

Promax: Humour is effective tool to drive message selling

ESPN to promote Bollywood film during ICC World Cup

Standard Bank stays as sponsor of ICC World T20 2009


TV Ratings
Top 10 Programmes (17/05/2009 to 23/05/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


Top 100 Programmes (17/05/2009 to 23/05/2009)
MAX
Colors
Sun TV
Zee TV
Star Plus
NDTV Imagine
Gemini TV
Sony Entertainment TV
Zee Cinema
SAB
Star One
Star Gold
Udaya TV
Zee Marathi
ETV Marathi

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • Wal-Mart dispenses with brand name for India entry
  • Molson Coors to have majority stake in Cobra Beer jt venture

    Source: Hindu Business Line
      
  • Offbeat & cheeky: Ad campaigns do give brands a definite leg-up

    Source: Economic Times
      
  • 'It's a dream come true for the brand'

  • Molson Coors gulps down Cobra Beer

  • 'Adidas doesn't want to run before learning to walk'

  • The Axe effect: Competition acquires an edge

  • Mandate 2009: Lasting lessons for national brands

    Source: Business Standard
     
  • justAd.TV to Showcase Sun Java Media Client Interoperability for New Non-Linear TV Ad Formats During JavaOne 2009 Conference
    Source: IT News Online
     
  • Ad makers pushing creative envelope
  • GHMC to check stability of hoardings in city
    Source: Times of India
      
  • Bing it on: Microsoft overhauls search, again

  • Time Warner to spin off AOL
    Source: Sify
     
    International News
  • Wendy's Launches Account Review
  • Dre Debuts 'Detox' in Dr Pepper Ad
  • JWT Keeps Lights on in Chicago
  • AOL's Armstrong Bullish on Future
  • Small-Business Owners Get Even More Glum
  • On Mobile Video, Comedy's No Joke
  • AT&T Hires Esther Lee
  • Arnold, Legacy Get Back to Work
  • Wendy's Launches Account Review
    Source: AdWeek
     
  • BMW's U.S. Media Travels to UM
  • Dr. Dre Raps for Dr Pepper
  • AT&T Hires Esther Lee
    Source: Brand Week
     
  • Campaigns fail to meet basic advertising standards
    Source: Daily Star
  • Internet Online Marketing Advertising Business
    Source: Özel Web Tasarim
     
  • Ad war gets ugly amidst slowdown
    Source: NDTV.com
     
  • Federated Media Publisher Chas Edwards to join Digg
    Source: CNET News
     
  • OFT recommends relaxation of rules governing ITV's advertising rates
    Source: Times Online
     
  • Print Advertising Drives Online Leads
    Source: BusinessWeek
     
  • Boyle Loses in Final of UK Talent Show to Dance Act
    Source: Bloomberg

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