Indiantelevision.com's The Ad Linx Reporter dated 9 July 2009 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing Watch

World Series of Boxing comes to India, Videocon bags franchisee rights for 10 years
India is one of 12 franchisees for the World Series of Boxing; Videocon buys for $10 mn India franchise rights for 10 yrs.

Rakhi Sawant's reality TV hunt for a groom wins eyeballs
Rakhi Ka Swayamvar gets debut rating of 4.1 TVR; Colors ousts Zee TV to be No.1 with 300 GRPs.

Commonwealth Games gets Rs 1.55 bn I&B support
Plan allocation provides Rs 1.55 bn for Commonwealth Games; I&B ministry gets 27% increase in budget outlay.

TV Ratings
Top 10 Programmes (21/06/2009 to 27/06/2009)

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Mudra launches new agency for brand-building
	Boggi looking to launch range for Indian market
	Vodafone recalls the pug after 10 months
	Manipal goes to school
	Source: Hindu Business Line

	eyewonder Unveils New pagemorph Ad Format
	Source: Media News International

	Beer ad dropped for revealing women in bikini as drink finishes
	Source: Newstrack


	Nestle, Takeda sue Lupin, Torrent over patents
	HUL moots change of media buying agency
	Source: Economic Times

	8.5% Decline In Global Advertising, But Online Advertising Grows By 10.1% - ZenithOptimedia Ad Report 2009
	Source: Wat Blog

	Brand Conclave: Safeguards during Recession, Springboards during Recovery
	Source: gsia

International News

	Mobile Media Usage Soars, Opens New Vistas for Marketers
	Social Nets Explode Around Jackson Death, Memorial
	Global Q1 Ad Spending Nosedives 7%
	Moonfruit's Twitter Push Provides Cautionary Tale
	Starmark Names Jeff McClelland President
	2 Tribal DDB Vets Join Digitas
	Travelocity CMO Defects to Mobile Startup
	Have Media Overplayed Jackson Story?
	Barbara Lippert Critiques 'Art & Copy'
	Evian Babies Get All the Breaks
	Source: AdWeek

	Twitter Campaigns: A Cautionary Tale for Marketers
	Travelocity CMO Defects to Mobile Startup
	Oscar G. Mayer Dies
	Evian Replenishes Brand with Break-Dancing Babies
	Source: Brand Week

	Google's AdSense for iPhone Trips up Advertisers
	Source: Ad Age

	ASA bans Bognor Motors radio ad
	Source: Media Week

	Conn. ad exec arraigned in standoff, house burning
	Source: Washington Post

	'Freemium' beats advertising for online games
	Source: CNET News

	Cigarette companies skirt advertising ban
	Source: ABS CBN News

	Sir Alan Sugar dropped from National Savings advertising
	Source: guardian.co.uk

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