30 July 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 72
 
 

 





Media, Advertising & Marketing Watch
 
 
 










Leo Burnett in 4-step plan as it pushes for 10% growth in 2009
Focus is to protect existing clients & tap large businesses; also eyes acquisitions of small specialist agencies.

PwC sees 8% growth in Indian E&M industry in 2009
Deceleration amid advertising slump in 2009; PwC says speed-up from 2010 and sector to touch $929 bn in 2013.

Sun TV Q1 net up 17% on strong revenue growth
Sun TV Network's first-quarter income from operations is up 28.66% to Rs 2.88 bn; net profit stands at Rs 1.20 billion.

Yatra.com hires Rediffusion & Motivator for media duties

Macaw wins marcomm mandate for Crystal Phosphates

Google partners Visible World to offer TV ads solution

Jibi George takes up Jiggy's role at Cartoon Network

Yahoo, Microsoft firm up advertising deal

Twitter to launch interactive game 'Twriddle Treasures'


TV Ratings
Top 10 Programmes (12/07/2009 to 18/07/2009)

Doordarshan's Top 10 
Top 10 In All TV Homes 
Top 10 in Cable & Satellite Homes


Top 100 Programmes (12/07/2009 to 18/07/2009)
Star Plus
Colors
Zee TV
NDTV Imagine
Sony Entertainment TV
Sun TV
SAB
Zee Cinema
Gemini TV
MAX
Star Gold
Zee Telugu
Maa Telugu
Zee Marathi
Star One
Zee Bangla

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • Operation Dismantle
  • Italian brand Alcott to enter kidswear; plans R&D centre
  • The changing world of advertising
    Source: Hundu Business Line
      
  • Rajkot-based surgeon designs special footwear for diabetics
    Source: Business Standard
      
  • Time Warner profit drops 34% on tumbling ads
    Source: Financial Express
      
  • Amazon.com shows support for veto of Internet sales tax
    Source: Gaea Times
      
  • Microsoft, Yahoo team up to beat Google search
    Source: Economic Times
     
      
  • Microsoft Advertising, comScore to develop digital media planning
    Source: Media News International
      
  • The changing world of advertising
    Source: Media News International
      
  • Manage Your Online Ad Campaigns with Jivox
    Source: CXOToday.com
      
  • Google Makes Alliance With Visible World To Deliver Personalized
    Source: eBrandz
     
    International News
  • Agencies Applaud Microsoft-Yahoo Deal
  • Kaplan Thaler Wins Wendy's
  • Update 2: Microsoft, Yahoo Reach Search Deal
  • WOM Spend Hits $1.5 Bil.
  • Nielsen: 1.3 Mil. More Homes Prepped for DTV
  • Is Boomer 'Legacy' Overrated?
  • Ailing Gatorade Calls in Michael Jordan
  • TW's Bewkes Touts Content Ops Even With Lower Profit
  • In-Game Ads Seek 'Next Level'
  • Frequent Flier, Travel Loyalty Programs Decline
    Source: AdWeek
     
  • Reckitt's 'Power Brands' Strategy Pays Off
  • Experts: Vick Image Rehab Possible, But Unlikely
  • Wendy's Taps Kaplan Thaler for Creative
  • 7-Eleven, Pepsi Max Unleash WWE Promos
    Source: Brand Week
  • Ad executives give Microsoft-Yahoo deal thumbs up
  • Sun TV Net Up 17% On Strong Ad Sales Growth; Revenues Up 29%
    Source: Reuters
     
  • AOL advertising sales slide
    Source: Bizjournals.com
     
  • Apple iphone ad claims cleared by advertising watchdog
    Source: Product Reviews
     
  • Mondadori 1H Net Profit Falls 80% On Advertising Downturn
    Source: InformationWeek
     
  • Moving forever closer to advertising on NHL jerseys
    Source: Yahoo! Sports
     
  • Brick Brewing advertises Red Baron 15-bottle pack
    Source: Stock Watch

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