27 July 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 69
 
 

 





Media, Advertising & Marketing Watch
 
 
 










India Cements gets Rs 680 mn revenue from IPL biz
The IPL biz for the owner of team franchise Chennai Super Kings is profitable; operating margin is up at Rs 171.4 mn.

Star Plusq' 'Moment of Truth' arrives to take on Colors
Star Plus to get back Aap Ki Kachehri from 5 August; show to fight against Colors' top-rated Balika Vadhu.

Special Report
Scripting a business for World Cinema
 World Cinema players have a long road to cover before they can make their ventures profitable.

Meridian Comms, Pickle to handle Dabur's brands

Britannia to celebrate Friendship Day with new TVC

Nickelodeon elevates Anne Mullen to SVP, on-air creative strategy

Toyota launches TV campaigns to support

aMap partners with Eurodata to provide International TV ratings in India

Leo Burnett to handle Unitech Wireless creative account


TV Ratings
Top 10 Programmes (12/07/2009 to 18/07/2009)

Doordarshan's Top 10 
Top 10 In All TV Homes 
Top 10 in Cable & Satellite Homes


Top 100 Programmes (12/07/2009 to 18/07/2009)
Star Plus
Colors
Zee TV
NDTV Imagine
Sony Entertainment TV
Sun TV
SAB
Zee Cinema
Gemini TV
MAX
Star Gold
Zee Telugu
Maa Telugu
Zee Marathi
Star One
Zee Bangla

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Godrej Consumer in talks with Sara Lee for JV stake buy
    		• Radico to launch two brands in premium segment
    Source: Hundu Business Line
      
    		• Animated endorsers turn stars on brand screen
    Source: Economic Times
      
    		• A stiff competition to sell hope
    Source: Express Buzz
     
    		• Brand A-I: One too many
    		• Godrej Consumer in takeover talks with Sara Lee
    		• The electrical goods firm has outspent its rivals in brand building
    		• Ad agencies tie up with online cos to cash in on digital media growth
    Source: Business Standard
     
    International News
    		• Upfront Marketplace Finally Starts to Move
    		• Studios, Nets Play to Comic-Con
    		• AOL Drops Platform-A Brand
    		• Vampires Stake Their Claim Online
    		• 'More,' Bushnell Team for Web Series
    		• News Corp.'s Miller: Games Are Missing Link
    		• TNS Media N.A. Names Terry Kent GM
    		• Military Personnel as a Recession-Proof Market
    		• Private Label Is a 'Hotbed for Creativity'
    		• McCann Taps LePlae as N.A. President
    Source: AdWeek
     
    		• Johnny Rockets Flirts With 'Fame'
    		• Q&A: Probing the Amazon-Zappos Deal
    		• Back-to-School Budgets Earn Passing Grade
    		• Vampires Stake Their Claim
    Source: Brand Week
     
    		• Omnicom revenues down 15.8%
    Source: WARC
    		• Google May Lose Fairfax, News Corp. Advertising, Herald Says
    Source: Bloomberg
     
    		• Music Advertising And Brands Establish Keys To Partnership Success
    Source: Music Indistry News Network
     
    		• Media moguls rethink Web advertising in downturn
    Source: Reuters
     
    		• Yahoo Board Meets About Microsoft, Fears Google Treatment
    Source: eWeek
     
    		• Google Increases Federal Lobbying Efforts
    Source: InformationWeek
     
    		• Good-bye Platform-A, Hello AOL Advertising
    Source: ClickZ News
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