13 July 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 59
 
 

 





Media, Advertising & Marketing Watch
 
 
 










UTV scales back peak funding requirement for broadcasting biz
Peak funding requirement for UTV's broadcasting biz is reduced to Rs 4.6 bn; Rs 3.6 bn already invested in 4 chnls.

No policy sops on news, FDI for FM radio till Phase III
Government has no plans to give any fresh concessions to private FM radio till final position is taken on Phase III.

Revenue slowdown crimps TV Today's profit growth
For a company conscious of shoring up profitability at the cost of turnover growth, a 23% fall in net profit is a setback.

RCom launches ad-funded videos on mobile platform

Global ad spend down by seven per cent in 1Q: Nielsen

CN, GoAnimate to promote online creativity among kids

IndoorDirect, MLB Network ink content and advertising agreement

141 Sercon expands footprints in Southeast Asia; opens office in Vietnam

Jockey to woo youngsters with new campaign


TV Ratings
Top 10 Programmes (28/06/2009 to 04/07/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (28/06/2009 to 04/07/2009)
Star Plus
Colors
Zee TV
NDTV Imagine
Ten Sports
Sun TV
Sony Entertainment TV
Gemini TV
SAB
Zee Cinema
Zee Telugu
Maa Telugu
Zee Marathi
Star One
ETV Marathi
Udaya TV
MAX

Source: www.indiantelevision.com
Today's Newsbreakers.......India
  • No recession at Cartier
  • Poor man’s jewellery taxed higher than the real
    Source: Hindu Business Line
      
  • Reinventing Marketing using Mad sheep rage
  • High ad spends pay rich dividends
    Source: Economic Times
      
  • Ybrant keen on mobile marketing
    Source: mydigitalfc.com
     
  • AMADA's anti-drug hoarding unveiled
    Source: E-Pao.net
      
  • Fruit beverage brands join the online rush
  • Racks to riches
  • 6 points about advertising
    Source: Business Standard
     
    International News
  • Twitter Outsources Ad Model Development
  • UPS Is Set to Visit 8 Hopefuls
  • Euro RSCG Wins 2 Heineken Brands
  • 5 Agency Teams Pursue Wendy's
  • Retrofitness Dials 867-5309
  • MasterCard Briefs 12 Shops in Digital Review
  • Domino's Ads Pop Up on City Sidewalks
  • ExxonMobil Kicks Off 'Fuel Economy Challenge'
  • Crackle Preps 'Peacock' Promo
  • Putting Mandela Day on the Calendar
    Source: AdWeek
     
  • Researcher: Consumers Turn on Tylenol
  • Euro RSCG Wins Two Heineken Brands
  • Retrofitness Dials Up 867-5309
  • Twitter Outsources Ad Model Development
    Source: Brand Week
     
  • WSJ: Ad Pages In Consumer Magazines Fell 30% In 2nd Qtr
    Source: Easy Bourse
     
  • Advertising's Future in Entertainment
    Source: PRI
     
  • UAE advertising spend falls 26%
    Source: The National
     
  • Web Series Advertising Hits the Streets for In The Moment
    Source: NewTeeVee
     
  • Bognor Motors feels the brunt of the Advertising Standards Agency
    Source: Lawdit Commercial Solicitors
     
  • AOL reviewing assets, but will likely keep Bebo
    Source: Reuters
     
  • Advertising slump hits Astral Media
    Source: Toronto Star
     
  • Canwest newspapers see big drop in advertising revenue
    Source: Georgia Straight
     
  • How to value the advertising-supported internet
    Source: Business Mirror

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