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21 Aug 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 88
 
 

 





Media, Advertising & Marketing Watch
 
 
 
 










TV production contract for Commonwealth Games in final lap with two bidders in fray
Nimbus with Canadian Broadcasting Corp as partner and UK's Satellite Information Services Live file bids; 3 drop out.

I&B officials meet stakeholders on Broadcast Bill
Meeting and effort to give final shape to Broadcast Bill, Content Code and regulatory authority for TV industry.

Zee Turner ropes in Dilip Sharan to head cable sales
Sharan will be responsible for developing and implementing cable sales strategy in the distribution business.

Reliance Mobile plans contest around Champions Trophy

Mudra restructures, consolidates into four verticals

Mudra elevates Joydeep Dasgupta to lead Chennai operations

Nick to premiere 'Oggy and the Cockroaches' on 24 August

Time Warner, Nielsen in 7-year service pact

Ogilvy wins Titan Eye+ creative account

Neo Cricket gets rights to telecast BCCI's Corporate Trophy


TV Ratings
Top 10 Programmes (26/07/2009 to 01/08/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (26/07/2009 to 01/08/2009)
Star Plus
Colors
Zee TV
Sun TV
NDTV Imagine
Sony Entertainment TV
SAB
MAX
Gemini TV
Star Gold
Zee Telugu
Star Jalsha
Zee Cinema
Maa Telugu
Zee Marathi
ETV Marathi
Star One

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• For Indians, advertisements provide useful information
    		• Maruti's iconic brand Zen set to drive into history
    Source: Economic Times
      
    		• Qeep Partners ZestADZ for mobile advertising
    Source: Media Newsline
      
    		• Kotak recommends Zee Entertainment
    Source: Livemint
      
    		• Time Warner, Nielsen sign 'Unprecedented' 7 yr deal
    Source: MediaMughals
     
      
    		• comScore Media Metrix Ranks Top 50 US Web Properties for July 2009
    		• Visser Digital Media Acquires LevelVision(R):College
    Source: IT News Online
      
    		• AOL Files Suit Against Advertise.com Over Trademark Violations
    Source: eBrandz
     
    International News
    		• Why Are Games Based on Hit Films So Lame?
    		• For Online Display, Less Can Be More
    		• Videogames Come of Age
    		• Leno Reveals More About His New Show
    		• Crown Hires Upshot for Promotions
    		• MySpace Buys iLike
    		• It's a Dog-Owner's Life
    		• MediaCom Taps Komack for Dell
    		• Chrysalis Revamps Music Catalog for Ads, Media
    		• Match.com Mulls Agency Proposals
    Source: Ad Week
     
    		• Claire's, EA Form 'Charm Girls Club' Clique
    		• Why Are Games Based on Hit Films So Lame?
    		• Sam's Club Cuts Out Paper Coupons
    		• Videogames Come of Age
    		• There's a Toys "R" Us Guide for Special Needs Kids
    Source: New Vision
    		• Advertising slump hurts APN
    Source: Melbourne Herald Sun
     
    		• OFT to probe online advertising, pricing tactics
    Source: Register
     
    		• Sky Network Says Advertising Sales, Costs Curb Profit
    Source: Bloomberg
     
    		• Murdoch forced to take 28% pay cut after advertising slump
    Source: Guardian
     
    		• Advertising downturn blamed for closure of free London newspaper
    Source: Times Online
     
    		• Online advertising 'catches up with traditional channels'
    Source: Equimedia Marketing News
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