17 Aug 2009Newsletter SubscriptionEmail this Page Volume 24 - Issue No: 84
 
 

 





Executive Dossier
 
 
 
 










''We have created a basket of Marathi channels to dominate our position in this market'
Interview with Zee Marathi and Zee Talkies business head Nikhil Sane

Media, Advertising & Marketing Watch
Three news channels get I&B nod
In the latest batch of 8 channels that get the nod are Raftar TV & Captain TV; list includes a Marathi music channel.

Robin Uthappa is KPL's costliest player
Uthappa receives Rs 325,000 bid by Brigade Group-owned Bangalore Urban team; Stuart Binny is 2nd costliest player.

Star taps Ravish Kumar for regional channels
Kumar moves in from Reckitt Benckiser to replace JC Giri as Star India EVP and GM for its regional channels.

Volkswagen assigns Beetle's creative duties to DDB Mudra

Hansa's Priyank Vashisht floats new venture

Disney Channel to premiere 'Where is Warehouse Mouse?' on 24 August

Sab uses radio to create brand touch points beyond TV

Discovery to join Comcast’s On Demand Online Trial


TV Ratings
Top 10 Programmes (26/07/2009 to 01/08/2009)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (26/07/2009 to 01/08/2009)
Star Plus
Colors
Zee TV
Sun TV
NDTV Imagine
Sony Entertainment TV
SAB
MAX
Gemini TV
Star Gold
Zee Telugu
Star Jalsha
Zee Cinema
Maa Telugu
Zee Marathi
ETV Marathi
Star One

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Google Insight research shows Mahatma Gandhi is still the father of all brands in India
    		• 'Incredible India' ads to appear during Oscar, Grammy awards
    Source: Economic Times
      
    		• BBC Worldwide to sell lonelyplanet.com's online ad inventory
    Source: TravelBizMonitor
      
    		• More advertisers for performance-based payment
    		• Google puts movie previews into internet search ads
    		• Sweet taste of success
    		• Santoor on a roll
    Source: Business Standard
     
      
    		• ‘Incredible India’ heads for Oscar, Grammy
    		• Online ads market hit by slowdown
    		• Taj re-brands Maldives property under Vivanta
    Source: Hindu Business Line
      
    		• Coming soon, brand TJ from inmates of Tihar Jail
    Source: Financial Express
      
    		• Study Backs Kids' TV Junk Food Ad Ban: AMA
    Source: MedIndia
     
    International News
    		• Advertisers Ditch Glenn Beck, Yawning Man Free & Jennifer Aniston To Sing
    Source: postchronicle
     
    		• Did the vacancy advertised exist?
    Source: New Vision
     
    		• Riding the Wave of Progress in Advertising
    Source: Washington Post
     
    		• How Game Engines Will Revolutionize Ad Creative
    Source: Advertising Age
     
    		• The real 'Mad' geniuses: New York's real-life advertising superstars
    Source: New York Daily News
     
    		• Advertisers, Censorship And The Media
    Source: North Country Gazette
     
    		• Boarding pass adverts for BA
    Source: New Zealand Herald
     
    		• Pirate Bay advertising the $675000 mixtape
    Source: Gadgetell
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