Indiantelevision.com's The Ad Linx Reporter dated 21 April 2009 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing Watch

NDTV launches production house
NDTV rolls out RedDot Productions to create content for TV & interactive media; to also tap global clients.

Shemaroo to exploit UTV's World Cinema titles on home video Shemaroo Entertainment to release titles from UTV World Movies' library on home video; unveils 5 today.

DQE gets Rs 465 mn service contract for Little Prince
DQE gets contract for Little Prince; built on Rs 1.3 bn, TV series to consume 65 weeks of production work.

Executive Dossier
'India is the only market where we pay carriage'
Interview with Australia Network CEO Bruce Dover

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Welcome back fuzzy ads
	Trying humour for rebranding
	Indians as customers
	Lights, camera but where’s the action?
	Wrigley bats for IPL
	Stop thinking, start acting
	"The car market is inclined towards small compacts"
	‘Ad world needs new revenue model’
	Source: Financial Express

	Smooth operator
	DLF, mall retailers still poles apart on rental issue
	Source: Business Standard

	Agent Provocateur's steamy lingerie ad
	Source: Hindustan Times



	Reasonably interesting work
	Top of the Mind Ad Survey \| Winning ads have the stamp of summer
	Wish I Hade Made This Ad \| Something's amiss in last frame
	Source: Livemint

	Digg ends ad deal with Microsoft
	Source: TechWhack

	T-Series issues legal notice to Delhi-based ad agency
	UTV co-founder Deven Khote turns director
	Source: Galatta

International News

	OTX, IPG Lab Join for Research
	Viewers Will Pay to Go Adless
	JPMorgan Analyst Sees 6% Dip in Global Ad Spend
	Agency.com ECD Zucker Decamps to OgilvyOne
	Charles Peebler Dies at 72
	Customers Deliver Brand Insights Online
	Fallon Fights for Relevance
	WPP Sues Spot Runner
	MediaCom Hires Exec for Dual Roles
	LensCrafters Says, 'See What You Love'
	Source: Ad Week

	Private Sites Tapped as Marketing Tool
	LensCrafters Infuses Brand With Some Heart and Soul
	Method Picks Euro RSCG for Digital
	JPMorgan: Global Ad Spend to Dip 6%
	Source: Brand Week

	Kellogg to settle FTC charges of false advertising
	Source: The Associated Press

	New Mexico dominates regional ADDYs
	Source: Bizjournals

	Microsoft Advertising brings Gareth Pugh at Audi Fashion Festival
	Source: Fibre2fashion.

	Sprint revving up Pre advertising
	Source: FierceWireless

	nia offers programs in Advertising, Media & Design
	Source: Central Chronicle

	Yahoo Investors Still Thinking About Microsoft
	Source: New York Times

	Digg buries Microsoft ad contract
	Source: CNET News

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