Indiantelevision.com's The Ad Linx Reporter dated 24 Sep 2008 - Global and Indian advertising news, information and data at your fingertips

24 Sep 2008

Newsletter Subscription

Volume 21 - Issue No: 63

AdEX Analysis

Shampoo/Conditioner ads in Jan-July '08
Shampoo/Conditioner sees 65% growth in TV ads in Jan- July'08 over year ago - AdEX India Analysis.

Media, Advertising & Marketing Watch
DD's DTH can charge Rs 6 mn as carriage fee: Delhi HC
Delhi HC allows Prasar Bharati to charge Rs 6 mn as fee per channel for carrying on DD Direct Plus.

Radio City eyes 40% growth, ups ad rates
Radio City eyes 40% growth in fiscal; hikes ad rates by 15-20% in key markets with effect from 1 Oct.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Bangalore-based MAA may dilute 24% stake to PE players
	JWT & Crayon may spice up Congress poll campaign
	Rebranding of 'Mindshare'
	Neo Sports eyes Rs 285 cr this cricket season
	Well Oiled Machines of the Middle East
	Different ways of reaching the consumer
	Bawdy Copy
	Marketing Budgets: Striking A Balance
	Marketers' favourite ads
	Age of blockbuster commercial
	Source: Economic Times

	‘Brand Mysore’ is possible with aggressive marketing
	Nike to exit elite swimwear market
	Source: Hindu

	Kohler's award-winning ad comes to India
	Creativty is a much-abused term
	Source: Times of India



	Spencer's to introduce foreign, kids' brands
	Retail stores face slowdown tremors
	Source: Business Standard

	Insider vs outsider: the pros and cons
	Source: Livemint

	Global retailers halt cashew imports on soft dollar
	Source: Financial Express

	DemandTec and Universal Ad Jointly Offer End-to-End Retail
	Source: IT News Online

	Google rolls out rival to iPhone
	Source: Times of India

International News

	Cisco Evolves the 'Human Network'
	Luncheon Honors U.S. Fund for Unicef, Tap Project
	Oberto Targets 'Alpha' Males
	Media Execs See Tough Times Ahead
	American Cancer Society Reviews
	Social Media: What's the 'Big Idea'?
	Mark Cuban Saves for the 'Rainy Day'
	Acura Offers Bullet Proof
	Jimmy Wales: Make Your Brands Authentic
	Updated: Starbucks, Wieden to Part Ways
	Source: Ad Week

	Acura Races to Market With Integrated Campaign
	Kevin Garnett Stars in 2K Sports Hoops Push
	GM Gets Thumbs Up for Eco-Friendly Practices
	Seventh Generation Demystifies Cleaning Products
	Source: Brand Week

	Yahoo Parks Ad Partners on Digital Advisory Board
	Source: Marketing Vox

	Channel 4 to axe 150 jobs as advertising revenues slide
	Source: Telegraph

	World Business Academy Presents EthicMark(R) Award for Advertising
	More advertisers seek to block Yahoo-Google pact
	Source: Market Watch

	AOL announces BidPlace ad exchange
	Source: Cnet

	Advertising Platform Adap.tv Raises Another $13 Million
	Source: Washington Post

	More Online Advertising To Promote Malaysia
	Source: Bernama

	UPS’ “Brown” slogan put in Advertising Walk of Fame
	Source: Biz Journals

Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.		Subscribe to this Newsletter: Click here For Feedback: Click here Unsubscribe to this Newsletter: Click here For Archives: Click here
Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA. Tel: 0091-22-40666777 Fax: 0091-22-2674 0644

*If you are not able to see the mailer, please click here

Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.