Indiantelevision.com's The Ad Linx Reporter dated 11 Nov 2008 - Global and Indian advertising news, information and data at your fingertips

Media, Advertising & Marketing Watch

News channels spend highest time on crime stories
Crime, law and order stories rule news channels with 29% coverage during 14 Sept to 24 Oct, says Tam.

Hindi GECs stay firm; impasse continues
Hindi GECs face first day of "zero fresh content" as strike continues; chnnls say can't take any rate hike.

James Bond eyes Rs 520 million in India
Quantum of Solace rules weekend with $106.5 mn; India collects Rs 170 mn and targets Rs 520 mn.

Source: www.indiantelevision.com

Today's Newsbreakers.......India

	Online ad industry’s making hay despite gloom
	Religious TV serials go to temples for ads
	'Golmaal' has now become a brand: Ajay
	Source: DNA

	Jivox expands footprint, opens sales office in Mumbai
	Choice Group’s shrimp brand makes a mark in US
	Young cricketers set to bowl over advertisers
	JWT Mindset wins Ad Club awards
	Source: Hindu Business Line

	'We acquire brands, not companies'
	Jivox expands footprint, opens sales office in Mumbai
	Pantaloon jumps on Diwali sales
	Durables firms to increase ad, branding spends
	Triple, trick or treat?
	Source: Business Standard



	Rajasthan Royals looks to bat its way to global league
	Source: Economic Times

	Ad agencies too fall victim to financial crisis
	Source: Moneycontrol.com

	YouTube To Deliver Full-Length MGM Movies On Site
	Source: eBrandz

	Land Rover North America Named Charter Advertising Sponsor of KBB(R) Mobile
	Source: IT News Online

International News

	Ex-Fox Exec Barrett Lands at AdMeld
	Seisser, Landsberg Join Forces at Grok
	Noodles and Company Taps Carmichael Lynch
	Wren Among Reisenbach Honorees
	MediaCom Tackles Major Reorganization
	Mindshare Preps 'Heroes' Microseries
	Gunn: 'Gorilla' Is Most Awarded Ad of '08
	Study: Consumers Brace for Long-Term Woes
	Agency.com Sues iCrossing
	Isherwood to Exit Saatchi & Saatchi
	Source: Ad Week

	Ad Attack Aimed at New President
	Promotional Swag More Effective Than Ads
	Source: Brand Week

	TV advertising declines further
	Source: Financial Times

	Minority ad agency rents at One MetroTech
	Source: The Real Deal

	AOL's Platform-A to Deliver Two-Day, Billion Impression Ad
	Source: MarketWatch

	Firm takes mystery out of advertising
	Source: Seattle Times

	Saatchi Lab makes Spring agency roster
	Source: marketing-interactive.com

	British channels face ad slowdown
	Source: IHT

	Stay on Top of Mobile Advertising
	Source: MSNBC

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