26 May 2008Newsletter SubscriptionEmail this Page

Volume 20 - Issue No: 79








Special Report

Hindi movie channels battle for kids eyeballs
Filmy creates Junior Filmy slot for kids; Zee Cinema has Dopahar Zee Cinema Par.

 

Media, Advertising & Marketing Watch
Dish TV files with Sebi, plans to raise Rs 11.4 bn via rights issue
 Dish TV files with Sebi; plans Rs 11.4 bn rights issue with Rs 7.9 bn outlay for subscriber acquisition cost.

ESPN offer to Tata Sky not permissible: Tdsat
 Tdsat says offer to Tata Sky not valid as per DTH a la carte clause; orders ESPN not to disconnect signals.

Koutons to run 1800 stores pan India, focus on South

AIS joins Mobile Marketing Association

VODone, AirMedia sign advertising partnership

Nakul Chopra takes over as CEO Publicis South Asia

Pogo to air sitcom Sunaina from 25 May

Radio City appoints Bates 141 as its creative agency

Subhiksha receives Readers Digest Gold award

Amrita TV to air Malayalam version of Om Namah Shivaya

Sandiip Sikcand quits Miditech as creative director

NDTV, NBC Universal complete 26% deal process

TV is highest reaching medium across countries: Study

TV Ratings
Top 10 Programmes (04/05/2008 to 10/05/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (04/05/2008 to 10/05/2008)
MAX
Star Plus
Zee TV
Sun TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• CAs can advertise in a limited way
    		• Hyderabad techie designs 3,000 logos
    		• Pixel Academy's new centre
    		• Adlabs launches first multi-sensory cinema
    		• Koutons Retail to focus more on stores expansion
    Source: Hindu Business Line
     
    		• Ad world's creative pool shrinks
    		• `Indian ad professionals are thought leaders`
    		• HUL hikes prices to counter rising input costs
    		• PepsiCo, Coke uncork new packaging
    		• Football magic threatens to overshadow IPL
    		• Dish TV to install DTH services on Lalu`s train
    		• Eden goes empty at last IPL match
    		• Branded chains swamp mobile retail market
    Source: Business Standard
      
    		• Ads to spruce up Rajdhani ride
    		• Being a brand: Shahenshah Bachchan versus Badshah Khan
    		• Online shopping is the next big thing
    		• Country's first multi-sensory cinema launched in Agra
    		• NDTV Networks, NBC Universal conclude strategic tie-up
    Source: Economic Times
     
    		• From ads to direct-mailing, UPA set to roll out its mega media plan
    		• Raise the Volume
    Source: Indian Express
    		• Ad Pie | Search for a match reaches fever pitch
    		• Policy for HITS, IPTV likely to be announced this week
    		• Fast-growing China, India making Asia-Pacific a dominant global force
    Source: Livemint
      
    		• Being a brand: Big B versus Shah Rukh
    		• BIGflix launches entertainment portal
    		• Modi eyes IPL twice a year from 2011
    		• Social network sites 'reveal' hidden messages
    		• Enough of IPL? Now, brace yourself for some tennis
    		• Warner Bros warn against remake
    		• History Channel starts classic rock music series
    Source: DNA
      
    		• ABN Amro India awaits HQ nod for re-branding into RBS
    Source: NDTV Profit
     
    		• Get more productive with Wikipedia
    		• The IPL admiration stands divided
    Source: Financial Express
     
    		• ‘IPL could be the biggest reality show’
    Source:The Hindu
     
    International News
    		• Study Predicts Mobile Ad Gains
    		• CBS Agrees to Join Task Force on Fees
    		• Cellular South Selects Y&R
    		• Publicis Buys Shanghai I-Shop
    		• Bollore Fails in 5th Aegis Board Attempt
    		• Redstone Rebuffs CBS-Viacom Reunion
    Source: Ad Week
     
    		• Study Predicts Further Gains in Mobile Advertising
    		• Nestlé: Grownups Love Wonka Candy
    		• Gap's Sales Down, Earnings Up 40%
    Source: Brand Week
     
    		• Mobile advertising to focus on search ads
    Source: Infomatics Online
     
    		• Vic govt spends up big on advertising
    Source: Business Spectator
     
    		• Virginia, Myrtle Beaches Fight Turf War Via Google Ads
    Source: ABC News
     
    		• McClatchy ad revenue falls almost 15 percent in April
    Source: Portfolio
    		• Beach Resorts Quarrel Over Google Ad
    Source: Abc News
     
    		• AirMedia Links Up With VODone For China Media & Advertising
    Source: Aka
     
    		• Gov’t Stops Internet Ads Raising US Beef Safety
    Source: South Korea
     
    		• Local ad agencies work on their skills
    Source: Business 24-7
     
    		•  Mobile advertising to focus on search ads
    Source: Vnu Net
     
    		• County nixes apology advertisement
    Source: The Hawk Eye
     
    		• Anti-Trust Looms On Google-Yahoo! Partnership
    Source: Search Newz
     
    		• Web advertising work gets outsourced
    Source: Smart Company
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here
    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-40666777 Fax: 0091-22-2674 0644
    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2007 All Rights Reserved
    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.