20 June 2008Newsletter SubscriptionEmail this Page

Volume 20 - Issue No: 99








Media, Advertising & Marketing Watch

9X to launch Mahaabhaarat on 7 July
 9X is launching its big ticket mythological series Kahaani Hamaaray Mahaabhaarat Ki on 7 July.

 

Ad Pick
'Life Insurance' - Max New York’s new TVC
Max New York’s TVC asks you to be alert. It asks you to be insured. After all, accidents never knock at the door before they suddenly drop by.

Other Media, Advertising & Marketing Watch
Civil Aviation secretary gets additional charge of I&B
 Civil Aviation secretary Ashok Chawla takes additional charge as I&B secretary for 3 months.

NDTV Imagine launches in Middle East and North African region
 NDTV Imagine launches in Middle East and North African region; is available free-to-air in Pehla.

Zeel's subsidiary eyes AIM listing
 Zee Ent. Enterprises to float film subsidiary; to raise $200 mn with 10-20% dilution via London listing.

US ad spend flat in Q1 of 2008: Nielsen

Radio City Chennai conducts road safety campaign

Robert Oswaks is Sony Pictures TV president, marketing

9X to launch Mahaabhaarat on 7 July

NASA, Disney come together to promote Wall-E

NDTV Imagine EVP Manoj Vidwans quits

Xytech launches software with Asian language version

Rituparno Ghosh’s Khela to release on 11 July

TV Ratings
Top 10 Programmes (01/06/2008 to 07/06/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (01/06/2008 to 07/06/2008)
MAX
Star Plus
Zee TV
Sony Entertainment TV
Sun TV
NDTV Imagine

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Brands cash in on 'Mrs' label to attract attention, push sales
    		• Nestle India drops its brand ambassador Rani Mukherjee
    		• Small towns more than match marketing potential of metros
    		• Becks strips down for another sexy Armani underwear ad
    		• NDTV Imagine enters Middle East, North Africa
    Source: Economic Times
      
    		• Bata India to manufacture specialised footwear
    		• Herbal drink launched in Hubli
    Source: Hindu
     
    		• Cannes do good
    		• Pondy FM channel to be launched on June 21
    		• Nazara to launch 10 interoperable games
    Source: Hindu Business Line
      
    		• Fox to Expand Digi Advertising Network in Asia
    Source: Media Newsline
      
    		• Business `yet to be convinced by iPhone`
    		• `Colors` across your screen soon
    		• Archies enters apparel space, offers tee shirts
    		• In love with IPL, advertisers abandon upcoming tourneys
    Source: Business Standard
      
    		• Microsoft steps into TV ad business with the acquisition of TV Ad
    Source: TechShout
      
    		• Cartoon Network plans theatrical biz foray on back of film merchandise
    		• Trying to hide price hikes with trends, fabrics
    Source: Financial Express
      
    		• Ad men eyeing Facebook trendsetters to kick-start new fads
    Source: TopNews
      
    		• There has been no demand from the print media to raise FDI cap
    		• Using sports to create a strong emotional bond
    Source: Livemint
     
    		• Yahoo adds “Ymail” and “Rocketmail” to its Mail Service
    		• Microsoft in Targeted Acquisition Mode, Picks Up Navic Networks
    Source: The Money Times
     
    International News
    		• LinkedIn Raises $53 Mil. From Investors
    		• MEC, MindShare Focus on Sponsorships
    		• StrawberryFrog's Holland Office Goes Solo
    		• Vital Dent Hires Vox Collective
    		• Propane Council Eyes Colle + McVoy
    		• Analysis: Viacom's Profit Rises, but Stock Falls
    		• Sony Ericsson WTA Seeks Net Gains in New Campaign
    		• CBS, EcoMedia Extend 'Zone'
    		• PwC: Global Media Gains Will Be Built by BRIC
    Source: Ad Week
     
    		• Net Loss
    		• Coalition Urges FCC to Adopt Product Placement Rules
    		• Bank of America Cheers for Team USA
    		• Aveda Founder's New Venture: Hairspray So Organic You Can Drink It
    Source: Brand Week
     
    		• CBS, EcoMedia Extend 'Zone' Partnership
    Source: Media Week
     
    		• Internet ad revenues fall
    Source: Internet Retailing
    		• Millennial Media boasts 18 million ad viewers
    Source: Biz Journals
     
    		• Virginia Court Rules for Alcohol Ads in College Papers
    		• Brett Wilson Named 'USA Today' Top Ad Chief
    Source: Editor & Publisher
     
    		• Omnicom Signs 11-Year-Plus Lease
    Source: Globest
     
    		• Leo Burnett Sees Eye to Eye with McDonald's
    		• Cisco Appoints OgilvyOne as its Regional Agency of Record
    Source: Design Taxi
     
    		• National releases emails on IRD advertising
    Source: Radio New Zealand
     
    		•  Google faces probe over Yahoo! advertising deal
    Source: Register
     
    		•  Print advertising in US suffers record fall
    Source: New Zealand Herald
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here
    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-40666777 Fax: 0091-22-2674 0644
    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2008 All Rights Reserved
    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.