19 Dec 2008Newsletter SubscriptionEmail this Page Volume 23 - Issue No: 20
 
 
 
 

 





Media, Advertising & Marketing Watch
 
 
 
 










Sharad Malhotra, Parul Chauhan & Sara Khan shine at 8th Indian Telly Awards
 Network18 MD Raghav Bahl conferred Lifetime Achievement Award; Alva Brothers trio inducted into Hall of Fame.

 
India calls off Pakistan cricket tour
 India calls off cricket tour of Pakistan; PCB and telecast partner Ten Sports to feel the pinch.


NBA imposes rules for channels on terror coverage
 NBA issues six-point guidelines for news channels on what not to show while covering terror events.

Linc Pens launches new TVC with SRK

Dabur launches new campaign for Dabur Honey

Vodafone not to sponsor England team

Tata to brand Ferrari's F1 cars

5th edition of Pogo Amazing Kids Awards on 28 December

Travelocity to launch new TVC on 18 December

Fox to showcase musical comedy 'Glee' in 2009

Rab Ne… grabs Oscar library attention

NDTV Lumiere, Excel release six world cinema titles on DVD


TV Ratings
Top 10 Programmes (30/11/2008 to 06/12/2008)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (30/11/2008 to 06/12/2008)
Star Plus
Colors
Zee TV
Sun TV
MAX
NDTV Imagine
Gemini TV
Zee Cinema
Sony Entertainment TV
Star One
Zee Marathi
Zee Telugu
Eenadu TV
ETV Marathi
Sahara One
Kalaignar TV
Udaya TV
Star Gold
Cartoon Network
Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		•

    DLF to bring international premium brands to India

    		•

    TCS on F1 lane, to ride on Ferrari

    		•

    Dhoni joins Bachchan in Dabur Honey ad campaign

    Source: Hindu Business Line
     
    		•

    Big advertising companies cutting thousands of jobs

     Source: Economic Times
     
    		•

    DLF Brands expands portfolio

     Source: Financial Express
      
    		•

    Mobile marketing rings louder during downturn

     Source: DNA
      
    		•

    Rajasthan Royals says Tata to sponsor Bajaj Allianz

    Source: Livemint
      
    		•

    Yahoo Reduces Data Retention Time To 90 Days

    Source: eBrandz
     
      
    		•

    'This could be the year of digital advertising'

    		•

    Hyderabad startup launches Dialajob.net

    		•

    Tata's Croma finally launches private label

    Source: Business Standard
      
    		•

    Madrid cancels ban on "human ads" in city centre

     Source: IT NEws Online
      
    		•

    Greycells Entertainment's EMDI institute conducts 'The Big Bang'

     Source: Equity Bulls
      
    		•

    Big B, Dhoni to feature together in Dabur ad campaign

    Source: Press Trust of India
     
    International News
    		• Carnival Sails on Xmas Cruise
    		• BBDO Cuts 5% of N.A. Staff
    		• Ex-Ad Exec Vladimir Dies at 76
    		• Nielsen: Web Video Users Are Day Clickers
    		• Dailey Adds Product Partners
    		• Publicis Links With Social Media Vendors
    		• Nielsen: Ad Spend Sinks 1%
    		• Going From Ad to Web
    		• maniaTV Fires Up 'BarBeQuay'
    		• Barclays: Ad Revenue to Shrink 10% in '09
    Source: Ad Week
     
    		• Jamba Juice to Give Starbucks Its Lumps
    		• 'The Spirit' App Debuts on iPhone
    Source: Brand Week
     
    		• Big advertising companies cutting thousands of jobs
    Source: Reuters
    		• Dubai Lynx International Advertising Festival
    Source: Business strategy and Innovation
     
    		• Ad spending flat for 2009
    Source: Hollywood Reporter
     
    		• Omnicom Expected to Cut About 5% of Work Force
    Source: New York Times
     
    		• Aspen business turns mobile medium into advertising dollars
    Source: Aspen Daily News
     
    		• Federal lawsuit accuses Zales of false advertising
    Source: MSNBC
     
    		•  Phorm is out to alter world of online advertising
    Source: Times Online
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