29 October 2007Newsletter SubscriptionEmail this Page Volume 19 - Issue No: 35








Media, Advertising & Marketing Watch

Ortel eyes private equity investors
 Ortel is eyeing private equity investors; Orissa's leading MSO plans to raise Rs 2 billion for expansion and has given mandate to Equrius.

 

Big FM 15-month loss at Rs 945.02 million
Big FM posts a loss of Rs 945.02 million for 15-month period ended 30 June 2007; revenue stands at Rs 332.03 million.

Cable TV sector needs to speed up digitalisation process
 Cable TV sector likely to grow by 30-40 per cent a year; needs to get organised to speed up digitalisation & attract foreign capital.

IBE Expo: Conversion to digital projection inevitable
 Conversion to digital projection is the way ahead; room for more digital cinema standards in India, say speakers at IBE Expo 2007.

Tata Indicom announces '20-Million Celebration’ offer

Promax/BDA names Jonathan Block-Verk as president

Red FM spreads AIDS awareness among truck drivers

Medialink strengthens global business development team

Excel Home Video celebrates 40 years of Disney's 'Jungle Book'
Disney's 'High School Musical 2' soundtrack releases in Hindi

Radio Mirchi launches in Vishakapatnam

Radio City launches in Solapur

IBN 7 is news partner for 'MTV Hero Honda Roadies 5'

Starcom Mediavest Group launches Navia Malaysia for OOH

Cherokee signs multi-year licensing deal with Arvind Mills

Cadbury's launches Celebrations Diwali range TVC

Big FM celebrates womanhood with 'Karwachauth'

JIV launches ladies fashion watch range Aspen

Interactive marketing spends for US to triple in 5 yrs: Study

TV Ratings
Top 10 Programmes (30/09/2007 to 06/10/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (30/09/2007 to 06/10/2007)
DD1
Star Plus
Zee TV
Sun TV
Maa Telugu
Sony Entertainment TV
Neo Sports

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Mobile ads to overtake internet advertising
    		• Star to launch six local entertainment channels
    		• Cartoon Network`s Bucchki for kids
    		• Consumer goods: Ficci study belies IIP`s poor outlook
    		• Neo to score big from Pak series
    Source: Business-Standard
     
    		• Olympic Challenge: Kodak adapting to digital age
    Source: Economic Times
     
    		• Now, case against SRK for appearing in liquor ad
    Source: CNN-IBN
     
    		• Dabur forays into food retail
    Source: DNA
     
    		• Tata lanches branded cold-rolled steel in Sri Lanka
     Source: The Hindu
     
    		• Hindustan Unilever to double strength of Shakti entrepreneurs
     Source: Hindu Business Line
    		• Consumer durables sector may grow at 12%: study
    		• Bajaj Auto set to fight TVS suit
    		• Festive season triggers online shopping
    Source: Financial Express
      
    		• AOL.in could be your passport to be a TV star
    		• Oriental Insurance empanels three agencies, Euro for the second time
    		• Asia Outdoor Advertising: There’s a need to change the client’s mindset
    		• Rediffusion DY&R only Indian agency to win at AOA Awards
    		• HSBC, Tata Tea show how they care, online
    		• National Brand Summit: ‘Murderous selling’, not ‘suicidal selling’, is the future: Harish Bijoor
    		• National Brand Summit: Forget USP, think ASP instead, says VS Sitaram, Dabur
    		• National Brand Summit: A brand needs to go beyond a structure: Atul Tandan
    Source: Agency Faqs
     
    International News
    		• Dentsu Acquires Attik
    		• GameTap Enlists Ignited
    		•  Ex-Dennis CEO Joins CNET
    		• $275 Mil. Barilla Taps OMD
    Source: Ad Week
     
    		• Sternberg Blames Nets, Nielsen, Press For Fall Ratings Mess
    Source: Media Week
     
    		• Macy's Dressing Itself Up in Hilfiger Brand
    		• Not Everyone Is Drinking Microsoft's Vista Kool-Aid
    Source: Brand week
     
    		• Hungary OTP chief sells outdoor advertising company
    Source: Portfolio.hu
     
    		• adNav Boomerang GPS system supports Ad and Travel Concierge
    Source: TechGadgets.in
    		• SingTel shortlists four for $21 mln ad account
    		• Edwards unveils plan to control drug advertising
    Source: Reuters
     
    		• Claire Beale on advertising
    Source: Independent
     
    		• Group to raise $100,000 for left-wing ad
    Source: www.news.com.au
     
    		• Ad showing 'homosexual' newborn causes stir in Italy
    		• Californians Called on to Create the Next Anti-Tobacco TV Ad
    Source: Yahoo
     
    		• Apple to run user-created iPod touch ad
    Source: MacNN
     
    		• Forrester: Online ad spend to hit $61 billion by 2012
    Source: BizReport
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