19 November 2007Newsletter SubscriptionEmail this Page

Volume 19 - Issue No: 49








Media, Advertising & Marketing Watch







 

Sony bags 15 awards at Promax/BDA Asia
 SET India wins 15 awards at Promax/BDA Asia in Singapore with Max taking 7 of them; MTV India bags 7 awards and Filmy 4.

 

WWIL promoters up stake by 5%
WWIL promoters up holding by 5 per cent this fiscal via purchases in the open market; fund raising plans of the cable company upset.

CNN to invest in expanding newsgathering network
 CNN plans biggest expansion of newsgathering resources in its 27-year history; to open regional newsgathering hub in the UAE.

Box Office for the week that was
 Who made it and who lost at the box office? Om Shanti Om is the biggest hit this week while Bhool Bhulaiya continued its good run.

WPP to buy Quasar media

Radio City ties up for 'Ustaad Ghulam Ali - Live in concert'

WWE used as marketing tool by Hollywood studios

Percept Profile bags 13 clients, sees 30% growth in quarter

INX Media gets 3 brands as long term advertisers

ABC Television, TV One ink multi-year programing deal
CBeebies releases DVD for Christmas

DD to launch comedy show Lara Lappa

Indiagames to distribute Glu's mobile content in India

Zapak shows Indo-Pak cricket series online

TVNZ bags net, mobile rights for Beijing Olympics

MTV US, Ford Models launch virtual model search

TV Ratings
Top 10 Programmes (28/10/2007 to 03/11/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (28/10/2007 to 03/11/2007)
Star Plus
Zee TV
Sun TV
Sony Entertainment TV

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Tourism ads on net-enabled mobiles to triple in five years
    		• Online ad giants spin their web over India
    		• Court blocks Godrej's soap ad
    		• India climbs to 15th in world ad ranking
    		• RCom's ad campaign wins international award
    		• ITC to expand Choupal Fresh stores
    		• Walt Disney to target Indian tweens to capture market
    Source: Economic Times
     
    		• Brand India heads for the land of pharaohs
     Source: DNA
      
    		• The fracas between broadcasters and advertisers
    Source: Merinews,
      
    		• Korean firms shine in the Indian market
    		•  Future`s Rs 30,000 cr retail target on track
    		•  Mother Dairy plans `Fresh` launch
    		•  USL to invest Rs 140 cr in wine, 100 brands in 4 yrs
    Source: Business-Standard
      
    		• A new lease for TV advertisements
    Source: The Hindu
    		• Now, a site for shoppers to compare offers on TV
     Source: Hindu Business Line
      
    		• Feeling bored of same brand ? Sip rum from pure cane juice
    		• Marks & Spencer cooks up ‘British’ curries for India
    Source: Financial Express
     
    		• HUL plans to introduce flavoured instant tea
     Source: Times of India
      
    		• Shopping for ideas? Dial an advertising agency
    		• Outlook Group to launch Time Inc.’s ‘People’ magazine in India
    		• Fun begins @ 8 PM
    		• We are re-defining the media company: Surya Mantha
    		• PHL: Hockey’s answer to Twenty-20?
    		• Gillette spans Internet, radio for ‘winning’ campaign
    		• Kaushik Mitra joins Bates David Enterprise as senior creative director
    		• India secures 14th position in Gunn Report ’07
    		• Grey India’s creative group head to judge at NY Fest
    Source: Agency Faqs
     
    International News
    		• BofA Puts Media Chores in Play
    		• 4 Shops Chase Microsoft Project
    		• Womenkind Opens Doors
    		• Buyers Debate C3 Ratings
    Source: Ad Week
     
    		• Entravision Eyes Sale of Outdoor Division
    		• Farrar Upped to President, Nielsen Business Media
    Source: Media Week
     
    		• Analysis: More Online Sites See Value of 'Free' Content
    		• Starbucks Heading to TV To Increase Traffic
    Source: Brand week
     
    		• Cider drives rise in alcohol TV adverts
    Source: Telegraph
     
    		• New York Times ad sales slump 0.7% in October
    Source: MENAFN
    		• DDB Appoints Peter Rawlings Chief Operating Officer for Asia
    Source: CNNMoney.com
     
    		• Mobile Advertising Grows to $16.5 Billion
    Source: TMC Net
     
    		• Clare Beale on Advertising
    Source: Independent, UK
     
    		• Culture and Education Committee endorses new TV advertising rules
    Source: Luxembourg
     
    		• Congressman defends new presidential campaign ad that links lax border to terrorism threat
    Source: IHT
     
    		• Madiba pulls out of Mbeki ad
    Source: www.news24.com
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