29 May 2007Newsletter SubscriptionEmail this Page Volume 18 - Issue No: 19
Media, Advertising & Marketing Watch

Maa TV plans to launch 3 Telugu channels
 Maa TV Network plans to launch a devotional, a music and movies and a news channel; has applied for uplinking license.

 
 

Adlabs in expansion mode: launches 2nd Pune property
 Soon after buying out the cinema exhibition business of Rave Entertainment, Adlabs launches second property in Pune.

UTV awards media buying duties for Bindass to MPG
UTV and Astro's Hindi youth GEC Bindass has announced the appointment of MPG, as its media buying agency.

Executive Dossier
'We have stepped up work on digitalization for Prasar Bharati'
 Interview with Prasar Bharati, CEO, Baljit Singh Lalli

VMC Creatives sets up a 'copy boutique'

Hakuhodo Percept wins Amity corp. excellence award

Nielsen unveils brand mgmt. consulting service Brand3

Crayons Advertising joins a global network

Hello FM Chennai to launch ad agency

European Union eases TV ad rules

Big FM show 'Speed' kicks off public awareness campaign

Nick launches 'The Adventures of Uncle Max' on comedy block
Bournvita hosts All India Junior Badminton Tournament

Hungama partners du for 'Spiderman 3' on cellphones

Gameloft comes out with mobile 'Shrek 3' game

Radio Mirchi Bangalore adds two jockeys in first RJ Hunt

TV Ratings
Top 10 Programmes (13/05/2007 to 19/05/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (13/05/2007 to 19/05/2007)
Star Plus
Zee TV
Sun TV
Sony Entertainment TV
MAX
Star One

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Spoof has real Bond shaken & stirred!
    		• Nimbus bats on a sticky wicket
    		• Hero Honda rolls out new Splendor
    Source: Economic Times
      
    		• JWT India to acquire agencies in events and digital space
    Source: Financial Express
      
    		• Nielsen launches brand management service
    		• Hero Honda adds another Splendor
    		• Eli Lilly launches diabetes awareness campaign
    		• Cabana to invest $1.2 b in Best Western hotels in India
    		• Whirlpool `wishes' customers well
    Source: The Hindu Business Line
     
    		• For top position in Internet ads
    Source: Deccan Herald
      
    		• ‘Obscene’ garment ad to be pulled down
    Source: The Statesman
    		• Shampoos the next big boost for FMCG firms
    		•  Ranbaxy acquires US rights for 13 brands
    		• Ginger model on Kolkata streets
    		• Can India have cult brands?
    		• Frenzy on the web
    Source: Business Standard
     
    		• Reliance ADAG corporate duties awarded to McCann
    		• Brands line up to cash in on Shrek mania
    		• Digital: Quest for speed-dial in mobile advertising, Part Two
    		• Big 92.7FM is finalist at NYF Radio Broadcasting Awards
    		• Kal, Aaj aur Kal: Hero Honda bets on Splendor’s staying power
    		• Digital: Devashish Mondal joins Infomedia as GM, new media
    		• Pavita Poori joins Lowe after 12-year stint at Rediff, Delhi
    		• Akhilesh Bagri of mc2 wins Cannes scholarship
    Source: Agency Faqs
     
    International News
    		• Survey: Clients 'Weak' at Integration
    		• The Telecom Hangup
    Source: Ad Week
     
    		• Digital Media, Research Fueling Aegis Growth
    		• Does Private Equity Impact Brand Equity?
    		• Branded Content Seeks A Second Act
    Source: Brand week
     
    		• Networks try new ways to end ad skipping
    Source: Yahoo
     
    		• History Tries Ads That Entertain, Too
    Source: TV Week
     
    		• Jack in the Box Ads Called Misleading
    Source: Wyoming News
    		• Spending on global mobile advertising to hit US$14b by 2011
    Source: Channel NewsAsia
     
    		• Magazine companies start doing the work of advertising agencies
    Source: IHT
     
    		• Vietnam to air tourism advertising on CNN
    Source: Vietnam Investment Review
     
    		• No climate change ad campaign: PM
    Source: Advertiser Adelaide
     
    		• The high price of creating free ads
    Source: CNET News.com
     
    		• Burger King gets grilling for 'soft porn' ads
    Source:TV3 News
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