25 May 2007Newsletter SubscriptionEmail this Page Volume 18 - Issue No: 16
Media, Advertising & Marketing Watch

ETC in makeover mode, to launch shows
ETC is in the process of re-styling the channel; has taken a strategic decision to launch more shows.

 
 

Jagjit Singh Kohli quits WWIL; Deepak Chandnani is CEO
 WWIL MD Jagjit Singh Kohli has resigned. Deepak Chandnani has been appointed as CEO.

Madison re-christens creative arm as mc2
 Madison Creative has decided to shed its old identity and revamp itself, keeping in tune with the changing world of advertising

DD Direct to shift to Insat-4B in June
 DD Direct, Doordarshan's DTH service, is ready to shift to Insat-4B between 1-15 June; plans to increase from 32 to 50 channels.

McDonald's capitalises on Indian summer

Tag Media hosts contest for environmental promos

Future Group's Blue Sky kicks off 'watch exchange offer'

Industry should promote responsible advertising: PM

Amazon.com announces 'Harry Potter Kid Correspondent' contest

Regionalisation to spur growth in TV

Indian multiplexes opening up to world cinema

Hathway faces disconnection, to pay Zee Turner

TDSAT orders ETV to give digital feed to Ortel

TV Ratings
Top 10 Programmes (07/05/2007 to 13/05/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (07/05/2007 to 13/05/2007)
Star Plus
Zee TV
DD1
Sony Entertainment TV
Sun TV

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Children being left out of ad plans
    		• T Thomas: Re-branding India
    		• Khaitan Electricals to expand product range
    		• PVR to invest Rs 25 cr in Gujarat for multiplexes
    		• Fakes put Pachranga Achar in a pickle
    Source: Business Standard
     
    		• Cavincare rejigs ad, gets relief in war with Reckitt
    		• CNE plans to launch series of toys
    		• FMCG cos to hike prices by 10%
    Source: Economic Times
     
    		• Boom time on the radio
    Source: Screen India
      
    		• Are films a safer bet for brand managers?
    		• Retail giants extract super margins
    Source: Financial Express
    		• ''Sugar Free' gets Big B for free
    Source: Times of India
     
    		• 'No change in policy on endorsements
    Source: Hindustan Times
      
    		• Scotch association won't say cheers to Mallya
    		• Gitanjali Lifestyle ties up with Italian luxury brand Greggio
    Source: The Hindu Business Line
     
    		• Star One ties up with BMC to eradicate joke pollutants
    		• Sapient pitches BridgeTrack ad platform in India
    		• An interaction with media critic Sevanti Ninan
    		• MingleBox appoints Fisheye Creative as its creative agency
    		• Vaybhav Singh, Swami Tirth join McCann Erickson as CDs
    Source: Agency Faqs
     
    International News
    		• Daily Mail sees modest advertising revenue growth
    Source: Reuters
     
    		• Links in ads trip up Web site creator
    Source: Earthtimes.org
     
    		• IPG Stockholders Reject Proposals
    		• TBWA Taps Lindsay for U.K. Post
    		• CBS Inks Web Deals
    		• Long John Silver's Holds Review
    Source: Ad Week
     
    		• Lexus rapped by Advertising watchdog
    Source: Motor Trader
     
    		• `Grey's' star urges tolerance in TV spot
    Source: Business Week
     
    		• Lumley part of TV campaign to aid plight in Darfur and Chad
    Source: The Scotsman
    		• Apple Irked by Ann Summers iGasm Ad
    Source: CIO Today
     
    		• JumpTV introduces chat; ad-supported access
    Source: www.broadbandtvnews.com
     
    		• Lee Cooper Ad Exec Arrested For Poster in India
    Source: AdLand, Denmark
     
    		• Spanish-Language TV Ads Trail Web
    Source: eMarketer
     
    		• Google AdSense For Video Starts Testing
    Source: Media Post
     
    		• Labor releases anti-ad radio ad
    Source: Nine MSN
     
    		• New UAE Advertising Monitoring Report
    Source: www.pr.com
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