28 March 2007Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 74
Executive Dossier








 


'In-house researches are very questionable'
Interview with Red FM COO Abraham Thomas.

 
 

Adex Analysis
Insurance Sector advertising on TV in the year 2006
27% ad volumes garnered by Insurance in Banking / Finance / Investment industry on TV in 2006 - AdEx India Analysis.

Media, Advertising & Marketing Watch
E! Networks looks to launch two channels in India
E! Networks aims to bring both its flagship E! channel and also Style, which will launch internationally in September.

UTV to launch world cinema channel, DVDs
UTV world cinema venture - 'Olive Collection' - that will have a television channel, a DVD label and theatre presence.

Walt Disney MD Rajat Jain quits
Walt Disney India managing director Rajat Jain has put in his papers, but he will continue to work alongside Walt Disney International president Andy Bird.


Asia to emerge as next hub for media & ent
Progress in the realm of IPR discussed
Frames debates on 'Content is King'
Radio dis 'content' with programming
Monetization is key for User Generated Content
MSOs should market Cas: Ortel director Jagi Panda

VGC wins Travelocity creative account

New India heads for Ogilvys DM & Digital Services

Taboid market gets ready to swamp Indian youth

Entry of new media no threat to print media

TV Ratings
Top 10 Programmes (11/03/2007 to 17/03/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (11/03/2007 to 17/03/2007)
MAX
Star Plus
Zee TV
SAB
Sun TV
Star One

Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• Pressure on media buyers for discount on ad spots
    		• eYantra to launch online brand stores
    		• India Today, Associated Newspapers ink tabloid JV
    		• Growing Appetite
    Source: Business Standard
     
    		• It's advertisers Vs broadcasters over India exit
    		• ISA objects to ad agency body stance
    Source: Financial Express
     
    		• LG unlikely to renew deal with ICC
    Source: Times of India
      
    		• Players free to endorse: Pawar
    Source: DNA
      
    		• No renegotiating contracts: SET Max
    		• Cricketers will bounce back, say brand managers
    		• Brands go long on cricket
    		• Parryware Roca eyes brand acquisitions
    Source: Hindu Business Line
    		• Admen eye middle path to share losses
    		• Sony & advertisers may sign truce today
    		• WC aftermath: Videocon may dump Dhoni
    		• Marketers are losing control of brands to consumers
    		• The Cup That Cheers: DDB bags Lipton account
    		• In the pink of things
    		• Nothing but the truth
    		• Learning2surf.com
    		• Commercial power sans sporting prowess
    Source: Economic Times
     
    		• IAMAI’s new digital order runs into speed breaker
    		• Suzlon denies shift of creative duties to Grey Worldwide
    		• Senior level restructuring at OgilvyOne; Kaizad Pardiwalla tales over from Renuka Jaypal
    		• VGC, The Media Edge bag the advertising duties for Travelocity
    Source: Agency Faqs
     
    International News
    		• In Pakistan, a media group cries foul over government advertising
    Source: CPJ Press Freedom Online
     
    		• $95 Mil. Qwest Preps Creative Review
    		• 2 Advance in Sprint Search
    		• Second Life Loses Luster
    		• GM Dealers Fight Toyota
    Source: AD Week
     
    		• 'Integration,' Consumer 'Control' Ascend As Top Marketer Issues
    		• TV Guide Wants To Be The Brand For Online Video Search
    Source: Media Post
     
    		• ESPN Kicks Off MLS Campaign
    		• Doritos Chips Away at Consumer-Created Ads
    Source: Brand Week
     
    		• GCap Media sees advertising market improvement
    Source: Hemscott
    		• MobiTV Inks Yahoo for Ad Network
    Source: TV Week
     
    		• Online advertising share overtakes newspapers
    Source: Guardian
     
    		• Clarica brand to be eclipsed by Sun Life
    Source: Globe and Mail
     
    		• New Lowe Agency to Improve German Ad Industry Image
    Source: Marketing Vox News
     
    		• New Zealand fines GlaxoSmithKline for misleading ads
    Source: IHT
     
    		• PAKISTAN: MMA slates vulgar TV ads
    Source: Asia Media
     
    		• New antiphishing shield serves up ads
    Source: CNET News.com
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here
    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-40666777 Fax: 0091-22-2674 0644
    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2007 All Rights Reserved
    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.