4 June 2007Newsletter SubscriptionEmail this Page Volume 18 - Issue No: 23

Media, Advertising & Marketing Watch

TV Today to buy radio biz, FY'07 net profit up 12%
TV Today to buy group's radio biz; also create separate joint venture where it would move its digital assets.

 
 

Asianet to launch Kannada GEC ‘Suvarna’ by mid June
Asianet Suvarna is the new Kannada general entertainment channel; set for launch between 10-15 June.

Radio Indigo to launch second station in Goa

TDSAT directs Bhaskar Cable to pay Zee Turner in five weeks
TDSAT in interim order directs Bhaskar Cable to pay all dues to Zee Turner within 5 weeks or face disconnection.

Audience measurement should cover more towns
Research needed to create niche positioning
Radio stations should work on content differentiation
Visual radio still at concept stage in India
Radio needs to build long term relationships with clients
Radio City Bangalore wins Best Station award at India Radio Forum

Wrangler kicks off “Go Clean” campaign

Mauj ropes in Sameera Reddy for mobile VAS

Himalayan’s Power Horse kicks off 6 city promotion

Nielsen names Paul Baynton IMS Worldwide GM

Tremor Media, Visible World jon hands for online video ads

Neilson launches commercial minute ratings system in US

UTV signs on Priyanka Chopra for 3 films

IEC serves AAMI Classic tennis

ITC's Candyman joins 'Shrek 3' in a TVC
Nickelodeon, Marriott team up for branded resorts

TV Ratings
Top 10 Programmes (13/05/2007 to 19/05/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (13/05/2007 to 19/05/2007)
Star Plus
Zee TV
Sun TV
Sony Entertainment TV
MAX
Star One

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
  • TAM outdoor monitoring services soon
  • 2-wheeler firms woo women buyers
  • SP Apparels plans 12 Crocodile stores
  • Tata Tea mulls new outdoor selling formats
  • Shemaroo eyes merchandising revenues
    Source: Business Standard
      
  • eYantra creates 18 online stores for corporates
  • S. Kumars plans 80 more stores
    Source: The Hindu Business Line
     
  • Thinking out of the box
  • Entertaining commercials? Well, sort of
  • Coke goes back to the future
  • Ad contests have a downside, finds Heinz
  • ‘Most media cos are looking at a diversified model’
  • IFA may look into big clubs' demands
    Source: Financial Express
      
  • Job ad draws flak
    Source: The Hindu
      
  • 'Brand India' among global Top 10
  • Indian Cricket League runs into copyright row
  • Bisleri sells Maaza brand for global mkts to bottlers
    Source: Economic Times
     
  • Now, Brian Lara brand of bitters
  • Mobile-worx launches solution for solicited advertising
    Source: DNA
     
  • Mani Jayaram steps into Satbir Singh’s shoes
  • Anant Pal Singh back in Mash’s team
  • JWT, Chennai, wins Sulekha.com business
  • Saffron Media launches B2B travel mag, portal
  • IMCL bullish on Taj’s inclusion in N7W
  • BAG Films’ first two non-news channels to go on air by October
    Source: Agency Faqs
     
    International News
  • How-to films get ahead in web advertising
    Source: Guardian
     
  • Guilds to Study Compensation
  • 360i Managers Buy Back Shop
  • Google's Latest Ad Venue: Web Feeds
  • Porsche Eyes 7
  • $3 Bil. J&J Pitch: Carat Is 4th Finalist
    Source: Ad Week
     
  • Arby's Sponsors NBC's Online Lunch Break Show
  • Anti-Climactic: Nielsen Releases TV Commercial Ratings, No Surprises Found
    Source: Media Post
     
  • Fueled By Caffeine? Dunkin' Donuts, Mapquest in Joint Venture
    Source: Brand week
     
  • FTC finds fewer TV food ads
    Source: Washington Times
     
  • Franklin candidate to repay election advertising money
    Source: ABC Online
  • Saatchi gets the boot over the use of a dead rock star in advertising
    Source: IHT
     
  • Claire Beale on Advertising
    Source: Independent
     
  • Alcohol advertising ban on kids' shirts
    Source: Monsters and Critics
     
  • Five breaks rules with Mormon ad
    Source: Digital Spy (UK)
     
  • Tories miffed PM Harper in ad pamphlet
    Source: CNews
     
  • RAB: Radio Q1 Revenue Up Only 1% to $4.7 Bil.
    Source: Media Week
     
  • Big bucks spent on green ads
    Source: Monsters and Critics
     
  • Cell phone ad campaign aims to hit customers where they live
    Source: Newsday

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