9 July 2007Newsletter SubscriptionEmail this Page Volume 18 - Issue No: 51
Special Report

Zee leads pack of musical sagas; Sony overtakes Star
 Weekend primetime viewing bracing for nail biting competition across the top general entertainment channels.

 

Media, Advertising & Marketing Watch
Ofcom-based news code set for public debate
 Chapter on news content code based on Ofcom, UK's independent regulator, to be put up on I&B ministry website for debate.

Zee TV programming head Ashvini Yardi quits
 Zee TV SVP programming Ashvini Yardi has resigned. Yardi is moving to Viacom-18's upcoming general entertainment channel.

Sony sells slot to producer, open to more deals
 Sony TV sells slot to a private producer for the first time; channel is open to more such deals in non prime time slot.

Adidas, Earnheardt Jr. in product deal

Excel teams up with Aamir Khan for promotional event

BBC Worldwide appoints Global Licensing for key brands

IPG closes acquisition of Lintas India; to unveil mobile marketing unit

CBBC launches six online games for kids with cognitive disabilities

Gill Pritchard to head BBC Worldwide's home ent. division for children

Mudra Chennai wins Asian Health & Nutri Foods creative account

Air Deccan tickets to be sold at post offices in Karnataka

Mediaware Infotech launches ERP for ad industry

BBC to review its digital creative roster

TV Ratings
Top 10 Programmes (17/06/2007 to 23/06/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (17/06/2007 to 23/06/2007)
Star Plus
Star Gold
Zee TV
Sun TV
Sony Entertainment TV
Gemini TV

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Indian advertisers’ TV spends gets third-best return in Asia
    		• Wonders of Taj, or simply marketing?
    		• Advertisers prepare to go mobile to catch eyeballs
    		• Ford in pact to promote electric cars
    		• Amul in Catch-22 situation over foreign JVs
    Source: Economic Times
     

    • Haryana frames advertisement norms after HC order

    Source: Tribune India
     
    		•

    'King of Retail' prepares to defend his crown

    Source: DNA
     
    		•

    Will Wipro hive off consumer care unit after Unza takeover?

    Source: Times of India
     
    		• Single-brand retail may get 100% FDI
    		• Engaging at any speed? Commercials put to test
    		• Two seconds are all an advertiser needs
    		• Losing sleep over a mattress
    		• ‘Today, creative people have their fingers in every pie’
    		• Multiplexes: the next 10 years
    		• Gaming set to go live
    		• When a film becomes a brand...
    		• Cadbury sued over 'all natural' drinks
    Source: Financial Express
      
    		• Potter to work his magic on Hindi, Tamil and Telugu audiences too
    		• Zapak ties up for gaming content
    		• Luxury brand Max Mara to debut in Sept
    		• VF-Arvind plans 10 Lee stores in Gujarat
    Source: Business Standard
     
    		• Is YouTube the next marketing mantra?
    		• Locally brewed Budweiser beer launched
    Source: The Hindu Business Line
     
    		•  MIH Web acquires minority stake in ACL Wireless
    		•  Chaya Carvalho asks if you need 3.8% of India’s population
    		•  Mahabaleshwarkar given more responsibility; new appointments at OgilvyOne
    		• Bombay Ad Club restructures it management committee
    		•  Hungama appointed integrated communications agency for Navneet Publishing
    		• Ex-McCann Rahul Mathew to join Y&R, Malaysia
    		• CII Retail Summit: Bijou Kurien on the peculiarities of Indian retail
    		• CII Retail Summit: Learn the IKEA way
    		•  Exclusive: comScore’s India data throws up some surprises
    		•

    ‘Artistic’ Pankaj Paul joins ‘HT’ as managing editor

    Source: Agency Faqs
     
    International News
    		• Obesity Task Force Extends Study
    		• NBBC Merges Into Online Video Venture
    Source: Ad Week
     
    		• Jacked Up: CBS Radio Returns To Oldies Format
    		• Mag Bag: Legal Titles Change Hands
    		• Upfront: Lifetime Gets Boost, Uses C3 Ratings
    		• NBC Continues Wimbleton Tradition
    		• New Orleans Stations Get First Post-Katrina Ratings, Agencies Must Wait
    		• WPP's G2 Grabs Refinery
    Source: Media Post
     
    		• Time to Pack It Up? Samsonite Is Sold
    		• D'oh! Fox Limits 'Simpsons' Tie-In Partners
    Source: Brand week
     
    		• Syndie Upfront Almost Over; Market to Take In $2.26 Bil.
    		• Disney Moving Toontown to Ad-Supported Model
    Source: Media Week US
     
    		• Richardson Ranks Second in TV Advertising Race
    Source: Hispanic Business
    		• TheMarker wins advertising and marketing 'Oscar' at 2007 Effie awards
    Source: Ha'aretz
     
    		• ANZ Australia Newspaper Job Ads Fell 3.1% June Vs May
    Source:FXstreet.com
     
    		•

    Times Square church pastor objects to nakedness ad

    Source: Newsday
     
    		• EBay expands classified ads push
    Source: CRN Australia
     
    		• NARDA and United Servicers Association Announce Service and Retail Convention Date
    Source: HFNmag.com
     
    		• Smucker's Ad Executive Dies at 80
    Source: Sfgate.com
     
    		• A Dubai-based advertising professional demystifies creative thinking.
    Source: Gulf-News
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