5 January 2007 Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 17
Year Ender







 


'Consumer annoyance with intrusion in their space will take a new turn'
Spatial Access Solutions managing partner Meenakshi Madhvani, while reviewing predictions she made last year, does some more crystal ball gazing

 
 

Media, Advertising & Marketing Watch
STBs moving fast in Mumbai, Delhi
MSOs have in store 200,000 STBs and orders have been placed for importing more to meet growing demand from consumers.

Trai orders access providers to comply with SMS short code guidelines
Trai orders access providers to comply with guidelines on allocation of short codes to content providers, including for SMS services.

N. Seshadri joins Kairali TV as sales and marketing GM

Ford kicks off 'Fida Running Moments' contest

Tandon out of LS TV; 5th exit in few months?

'Open Season' comes to your home this new year

CNN-IBN announces nominees for Indian of the Year

Cellular broadband wireless data revenues to reach $2.5 billion by 2011: Research and Markets

TV Ratings
Top 10 Programmes (17/12/2006 to 23/12/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (17/12/2006 to 23/12/2006)
Star Plus
Star One
Zee TV
Sun TV
Star Sports
Sony Entertainment TV

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Today's Newsbreakers.......India
    		• KBC 3 rakes in Rs 130 cr, still counting
    		• Hero Cycles launches electric vehicles
    		• NRS, IRS to merge into one common survey
    		• Bill may deny DD feed for test matches
    		• Blackberry to expand southern presence
    		• Madura to foray into Sri Lanka
    		• Madhukar Sabnavis: Media at crossroads
    Source: Business Standard
       
    		• Brands that prick the conscience
    		• FMCG brands to build on social causes
    Source: Money Control
       
    		• Consumer durables post double-digit growth
    Source: Financial Express
      
    		•  Zapak Digital signs up Bipasha
    		• INDA to sponsor training course
    Source: The Hindu Business Line
       
    		• Want consumers? 'Ad' on emotion
    Source: CNN-IBN
    		• CAS effect may force 15% cut in ad rates
    		• Realtors biggest media adspenders
    Source: Economic Times
    		•  Sanjay Nayak fills in for Desai as president, McCann-Erickson, India
    		• Excalibur: Getting a new lease on life
    		• HT’s Fever FM will hit Mumbai, Bangalore and Kolkata airwaves this month
    		• Sourabh Mishra moves out of Everest, heading for Reliance Capital
    		• Guest Article: Ajit Narayan: DR vs advertising vs sales promotions?
    		• Media Direction appoints Sunita Satapathy media director
    Source: Agency Faqs
       
    		• Rajnath sets BJP on traditional door-to-door campaign
    Source: Hindu
       
    		• Remove hoardings, DC directs parties
    Source: Indian Express
     
    International News
    		• Sprint Nextel puts advertising account up for review
    Source:Reuters
     
    		• Y&R's Patti Departs
    		• Jim Beam Taps New CMO
    		• USA Tops '06 Cable Ratings
    Source: Ad Week
       
    		• IGA Strikes Ad Pact With Acclaim Games
    		• Jenny Craig Names Director of Branding and Advertising
    		• Healthy AND Tasty: Sara Lee Touts New Wheat Bread
    Source: Brand Week
       
    		• CC, NBCU to Bring Ads to Backseats of NYC Cabs
    Source:Media Week (US)
       
    		• Legal advertising regulations aimed at protecting NY consumers
    Source: Newsday
    		• TV firms offered digital hope to curb advertising's move to the net
    Source: Guardian
       
    		• In-Game Ad Firm Exent Appoints Alan Snodgrass as President
    Source: Digital Media Wire
       
    		• Media owners set to bypass agencies
    		• Rocky campaign debuts underground
    Source: Media Week (UK)
       
    		• Arbitron, Clear Channel Battle Over PPM
    Source: Media Post
       
    		• UPS to Launch Major Ad Campaign in Newspapers, Other Media
    Source: Editor & Publisher
       
    		• Yamgo launches end-to-end mobile TV advertising solutions
    Source:WebWire
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