16 February 2007 Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 46
Media, Advertising & Marketing Watch








 


Neo Sports to give live feed to DD for 17 Feb ODI; no action against Nimbus
Delhi HC directs Neo Sports to give live feed to DD for 17 Feb ODI; pubcaster promises no action against Nimbus.

Nimbus seeks court protection on showcause notice

 
 

CAS Review: Slowdown in STB offtake dampens Cas rollout
MSOs admit slowdown of consumer orders; tell Trai they have adequate stocks of set top boxes.

AIR conducts trial runs for digital short wave
AIR trials on for short wave digital transmitter; pilot run for medium wave digital radio expected by May-June.

Painting the town 'RED'

Dalda edible oils makes TV comeback with ad campaign

SABMiller partners British fencing team for Olympics

Pogo follows 'Sabrina Down Under!' on 18 February

BBC, FICCI strategic partners in Mumbai Saarc biz meet

CNBCTV 18 'Emerging India Awards' enters Limca Book

Max Stardust Awards on 18 February

BIG 92.7 FM hits Chandigarh

MTV goes digital for 'Aila Tendulkar'

Hungama Mobile, Adlabs showcase Marigold

TV Ratings
Top 10 Programmes (28/01/2007 to 03/02/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (28/01/2007 to 03/02/2007)
Star Plus
Zee TV
DD1
Sun TV
Star One
Sahara One
Gemini TV

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Today's Newsbreakers.......India
    		• Percept to mop up Rs 300 cr for growth
    		• Abhishek Mills to launch own brands by 2008
    		• Promoting safe sex with food
    		• DD`s treasure trove
    Source: Business Standard
       
    		• Kolkata: Govt banks on ad blitzkrieg
    		• Much Ad-o About Nothing
    Source: Indian Express
       
    		• Xenitis rolls out 125cc imported bikes for Rs 25,000 only
    		• Railways tie up with ICICI Bank for sale of tickets
    		• Tata Rs 1-lakh car ready, trials on
    Source: Financial Express
     
    		•  Chandy, VS to act in promo for dhoti
    		• Luxury spreads across most sectors
    Source: Economic Times
    		• Nimbus to explain ‘racist’ ads
    Source: Hindustan Times
       
    		• L'Oreal to buy ayurvedic skin-care brand
    		• Lanka to invest Rs 4 cr on tourism
    		• Silverline bags multi-year contract to support pizza delivery
    		• Dravid is Sansui brand ambassador
    Source: Hindu Business Line
      
    		•  RED FM's moral policing acts
    		• Amit Ray of Vibrant Media moves on
    		•  Old TVS Suzuki hand Atul Gupta moves back to Suzuki
    		•  Guest Article: Pratap Suthan: The unreal state of our real estate advertising
    Source: Agency Faqs
     
    International News
    		• Italy 2006 ad spend 8.712 bln eur vs 8.488 bln yr ago - Nielsen survey
    Source: Forex TV
     
    		• RTL chief says TV advertising by French retailers less strong than expected
    Source: Euro2day
     
    		• Cleaver and Grimmer sign up for MediaWeek.tv
    		• Living TV rebrands as Living
    Source: Media Week (UK)
     
    		• After Protest, VW Pulls 'Jumper' Spot
    		• Oscars: Ad Price Up, Clutter Down
    		• MindShare Names Neslund N.A. CEO
    		• ESPN, Dish Ink Nascar Ad Pact
    		• GroupM Appoints COO
    Source: AD Week
     
    		• DVR Users View Commericals in First Day, Nielsen Says
    Source: TV Week
     
    		• Blip.TV Introduces Do-It-Yourself Web Ads
    Source: Marketing Vox News
    		• MindShare's Goldstein Promoted to CEO GroupM North America
    Source: Media Week (US)
     
    		• Volkswagen Pulls Controversial TV Ad
    Source : ABC News
     
    		• FCO hunts for advertising and media agency
    Source: Marketing Week
     
    		• Times Co. Taps Monster For Job Ads
    		• Coke Chief Cites Agency For Delivering ROI, Reducing Cost
    Source: Media Post
     
    		• China Digital Media Corporation Signs up as a Sole Advertising Agent in Shanxi Province, in China
    Source: Yahoo
     
    		• Customer Information is Power in the New Mobile Advertising Arena
    Source: Cellular-News
     
    		• Hilton Tunes Up Its Next Campaign
    Source: Brand Week
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