9 August 2007Newsletter SubscriptionEmail this Page Volume 18 - Issue No: 77
Media,Advertising & Marketing Watch

Govt. mulling action against FMs running mini newscasts
Government takes notice and is likely to act against some radio stations that are giving mini news casts.

 

Akali Dal accused of 'state terror' on cable ops in Punjab
 I&B minister Dasmunsi calls for meeting to discuss reports of forcible capture of cable ops in Punjab by Akali Dal goverment.

Tata Sky touches one million subscribers, targets 8 million by 2012
Tata Sky touches one million subscribers; targets eight million by 2012 and plans to invest an additional Rs 20 billion..

Gillette adds Dravid to the 'Winners program'

Indiatimes mail launches 'Live out of the Inbox' campaign

Yatra.com ties up with Café Coffee Day

Fever FM hosts 'A Diamond For Every Year of Independence'

Bhaskar Group's My FM to kick off 'Chak De' hockey matches

Madison initiates UTI's tranformation to Axis

Subex Azure launches Concilia V9.2 for billing system

CN to air 'Bal Hanuman' on Independence Day

Disney releases 2 books of 'High School Musical 2'

Toonami Jetstream introduces seven new series

Tandberg introduces new video communication server

Citibank, krishcricket.com launches ‘Captain of Captains’

TV Ratings
Top 10 Programmes (22/07/2007 to 28/07/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (22/07/2007 to 28/07/2007)
Star Plus
Zee TV
Sony Entertainment TV
Sun TV

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India

    • Clean & Clear: Surrogate ads may face blackout

    		•

    PepsiCo may end exclusive tie-up with JWT

    		• Image makeover for Prasar Bharati?
    		•

    Marketers do not understand rural consumers

    		•

    Retailers increase ad spend on TV

    		•

    Hyundai dealers fight problem as sales fall

    		•

    Apple iPod is Prem's soulmate

    Source: Economic Times
     
    		•  Steve & Barry's likely to set up shop in India
    		•  Indecent proposals
    		•

    Time to get real

    		• Two phones in one
    Source: Business Standard
     
    		•

    Google launches offline campaign for Adwords in India from Gujarat

    Source: Gujarat Global
     
    		•

    Banning cola ads? What’s the point?

    Source: DNA
     
    		• TN retail venture for horticulture products
    		• Out of the closet
    		• Jingle all the way…
    Source: Financial Express
    		• Retailers increase ad spend on TV
    		• Yamaha to roll out premium bikes in November
    		• Steve and Barry’s mulls India foray
    		• Brand technology
    		• Whither advertising?
    		• Cause and VFX
    		• SumTotal launches new suite
    		• Nature’s Basket relaunch
    Source: The Hindu Business Line
     
    		•

    SRK-John fizzically fit for new cola ad

    Source: CNN-IBN
     
    		•  TBWA India wins Godrej SCA Hygiene business
    		• Ali Imran chucks advertising, settles with ‘exciting’ media
    		• Emmanuel Upputuru to judge London International Awards 2007
    		• Kajal Malik moves out of OMS, joins Interactions
    		• Reliance Blue Magic calls for creative pitch
    		•  Does paid content work for news sites?
    		• Exclusive content will drive growth for DTH: Vikram Kaushik
    Source: Agency Faqs
     
    International News
    		• Branded Content, Mobile to Grow
    		• Mullen Adds More TJX
    		• Strategic Smarts Pay Off
    		• BBH, Axe Win Chiat Grand Prix
    		• Massive, Nielsen: In-Game Ads Boost Brands
    Source: Ad Week
     
    		• Bikers Hog Web As Harley Video Ads Go Live From Sturgis
    		• Lowe Blow: GMC Loss Results In Interpublic Layoffs
    Source: Media Post
     
    		• TVB ePort Gets 21 Broadcast Groups Online
    Source: TV Week
     
    		• First Phase of TVB's ePort to Launch in November
    Source: Media Week
     
    		• Massive/Nielsen: In-Game Ads Heighten Brand Familiarity
    		• Analysis: GM Sends Messages With Olympic Ad Pullout
    		• Swipe & Drink: Some Coke Machines To Be Cashless
    		• BRANDWEEK Exclusive: Miller Goes Lighter Still With New MGD
    		• Big Brands Big on Beijing
    Source: Brand week
    		• News Corp sees Web video ads rivaling search
    		• Surprised Facebook says will solve UK ads problem
    Source: Reuters
     
    		• Mangolds take top advertising award
    Source: Media Info
     
    		• Online advertising set to exceed newspapers in US by 2011
    Source: Direct Traffic News
     
    		• Web is now entirely underwritten by advertising
    Source: InfoWorld
     
    		• ITV sees further advertising fall
    Source: BBC News
     
    		• Apollo Group to acquire online ad network
    Source: Bizjournals
     
    		• In-Game Advertising Works, According to New Study
    Source: Escapist Magazine
     
    		• Fight is on for campaign TV ad dollars
    Source: USA Today
    Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ across various sites, Indiantelevision.com cannot guarantee their validity after a day of posting.   Subscribe to this Newsletter: Click here
    For Feedback: Click here
    Unsubscribe to this Newsletter: Click here
    For Archives: Click here
    Indian Television Dot Com Pvt Ltd, 318, Kuber Complex, Opp. Laxmi Industrial Estate, New Link Road, Andheri (W), Mumbai-400 053, INDIA.
    Tel: 0091-22-40666777 Fax: 0091-22-2674 0644
    The Ad Linx Reporter is an Indian Television Dot Com publication.
    © 2001-2007 All Rights Reserved
    www.indiantelevision.com
    *If you are not able to see the mailer, please click here
    Please add adlinx@es1.indiantelevision.com to your Address Book to ensure that this newsletter does not land in your bulk folder.