23 April 2007Newsletter SubscriptionEmail this Page Volume 17 - Issue No: 93
Media, Advertising & Marketing Watch






 


GoaFest - McCann Erikson, JWT bag Grand Prix in TV, outdoor
Creative work in TV, print, outdooor & radio honoured. McCann Erikson's Happy Dent campaign wins 2 Grand Prix.

Retail challenge: To engage not entertain

'Quality of ideas & writing in print has declined'

 
 

Uday Shankar appointed Star India COO
In a decision made Friday, Star News CEO Uday Shankar has been appointed chief operating officer, Star India.

Zeel Q4 net up at Rs 592 million
Zee Entertainment Enterprises Q4 net profit at Rs 592.2 million, compared to net loss of Rs 132.5 million over a year-ago period.

Cry, Sony, P&G launch 2007 edition of Shiksha

AXN, Thums Up announce return of Action Awards initiative

CNN launches a new feature show 'The Spirit of...'

TV-Loonland content with KidsCo

Animal Planet looks to unearth more talent

Turner extends mobile footprint across South Asia

TV Ratings
Top 10 Programmes (01/04/2007 to 07/04/2007)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (01/04/2007 to 07/04/2007)
Star Plus
Zee TV
Sun TV
Star One
MAX

Source: www.indiantelevision.com

 
Today's Newsbreakers.......India
    		• Rediff, Grey, McCann impress at Goafest 07
    Source: Economic Times
     
    		• Fairness creams top television adspend
    Source: Business Standard
     
    		• McCann Erickson rules at Goafest
    		• The little botox shop around the corner
    		• Which is bigger: Goafest or Abbies?
    		• Of sun, beach, sand and a bit of creativity
    		• Google has started selling radio ads
    		• Violent games and movies still in demand
    Source: Financial Express
     
    		• Ad gurus come together to take industry to new levels
    Source: Zee News
     
    		• Ad agencies should play role of friend: Rane
    Source: The Hindu
    		• 'Brand' Express to earn Indian Railways Rs 800 cr
    Source: DNA
     
    		• Shree Cement unveils third brand
    Source: The Hindu Business Line
     
    		• MakeMyTrip appoints Euro RSCG as creative agency
    		• National Marketing Summit: Why the theatre of the mind isn’t the advertiser’s favourite choice
    		• National Marketing Summit: Indian retail may be in a stage of early pregnancy: Suhel Seth
    		• GoaFest 2007: “Scam ads amount to cheating,” says Trevor Beattie
    		• GoaFest 2007: India stands at rank 21 as per Gunn Report
    		• GoaFest 2007: Don’t entertain; engage your consumer in-store placements
    Source: Agency Faqs
     
    International News
    		• Wikipedia might use advertising to raise funds for charity
    Source: TechWhack
     
    		• Daily wins 7 advertising awards
    Source: The Decatur Daily
     
    		• Drug ads would spark $10B frenzy: Study
    Source: Toronto Star
     
    		• McCain's Bomb Iraq Song Criticized in TV Ads
    Source: Toronto Daily News
     
    		• Shoppers Fuel Japanese Mobile Ads
    Source: eMarketer
     
    		• Stone to direct Iraq campaign ad
    Source: BBC News
    		• Baidu results may hinge on search-ad sales
    Source: MarketWatch
     
    		• Claire Beale on Advertising
    		• Why don't we make good ads anymore?
    Source: Independent
     
    		• Times advertising staff wins awards
    Source: Cullman Times Online
     
    		• Ad claims 'bogus', but we still pay
    Source: News.com.ua
     
    		• McClatchy said to join Yahoo ad project
    Source: Monsters and Critics
     
    		• Tories complain to Elections Manitoba over stray TV ad
    Source: Winnipeg Free Press
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