25 May 2006 Newsletter Subscription Email this Page Volume 15 - Issue No: 65


Media, Advertising & Marketing Watch








 

ESPN, Airtel tie-up for Fifa WC on mobile phones
Leading mobile services provider Airtel announces launch of a host of services for FIFA World Cup 2006.
 
 

Monica Tata promoted; Jain moves back to Turner
Turner has now announced that advertising sales vice-president Monica Tata will assume additional responsibilities to manage Turner’s entertainment networks in India.

Zee Sports in deal with Ten to air French Open
Pre-occupied with Windies cricket, Ten Sports ropes in Zee Sports to handle French Open telecast; retains marketing rights.

For Yashraj, only Fanaa's TV strategy on track
While 'Fanaa' is roiled in one controversy after another, Yash Raj claims a smooth sail for the movie on the small screen.

Nike and Apple team up to launch Nike+iPodGlobal

Kaya launches hair loss preventions solutions

Mauj appointed as mobile partner for Miss World '06

HC raps government on CAS delay; next hearing 5 July

SA adds HD encoding to support Fifa video project

Fortune Star sells remake rights of 'A Better...'

TV Ratings
Top 10 Programmes (07/05/2006 to 13/05/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (07/05/2006 to 13/05/2006)
Star Plus
Zee TV
Sun TV
Star One

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Source: www.indiantelevision.com
Today's Newsbreakers.......India
    		• High Court bans ads of educational institutions
    Source:The Hindu
       
    		• Airtel kicks off Fifa cup deal with ESPN
    		• Geography is history
    		• Selling design
    		• The brand opens wider
    		• Titan to kick off Tanishq in US market
    		• Whirlpool to set up experience centres in India
    		• Lee Cooper launches sun shades
    Source:Business Standard
       
    		• The best of both worlds
    		• A case for internal branding
    		• Hooked to the TV ghoul
    Source:Financial Express
       
    		• The complete brand
    		• The ulcer gulch
    		• A matter of branding
    Source:Brand Line
       
    		• Pantaloon to leverage Net, mobile space
    		• Ten Sports, Zee tie up for French Open
    		• CavinKare's Chick Cool goes `mobile'
    		• Parker completes a decade in India
    Source:The Hindu Business Line
    		• Learning a thing or two from your kid
    		• Johnny Leverage for Zee
    		• RK Swamy/BBDO to handle Faber Castell
    		• Awaaz plans to consolidate its programming
    		• Guest article: Vinay R Kanchan: Lessons from the world of soccer
    		• ICE Awards announces panel of judges
    Source:Agency Faqs
     
       
    		• Maximum city searches for a slogan
    Source: DNA
       
    		• The most influential people in advertising
    		• Lowe and behold
    		• One-stop top
    		• Vision: Validated
    		• Upside, downside
    		• Across the fence
    		• Snakes & creative
    		• Ladders in the jungle
    		• Retail marketing goes cellular
    		• How we did it
    		• Coke to add punch of health to excitement
    Source:Economic Times
    International News
    		• U.S. OKs advertising on postage stamps
    		• Live stage advertising debuts on Broadway
      Source: MENAFN
       
    		• $30 Mil. Ray-Ban Selects TBWA\C\D
    		• $60 Mil. EasyJet Goes to Ogilvy
    		• Kaiser Tallies Kids' TV Hours
    		• United's President to Step Down
    		• R.H. Donnelley Issues RFPs
      Source: Ad Week
       
    		• Clear Channel buys Van Wagner UK
      Source: Media Week (UK)
       
    		• Despite Ad Campaign, B&L Slow to React to Fungus Link
    Source: Brand Week
       
    		• Barkley Evergreen Combines Online, Traditional Media Groups
      Source: Media Post
    		• AOL eyes broadband and advertising
    Source:ZDNet
       
    		• Ryanair advert was 'misleading'
    Source:BBC News
       
    		• Leading UK radio broadcaster hit by advertising weakness
    Source: Irish Examiner
       
    		• World Cup stars for sale to top advertising agencies
      Source: Toronto Star
       
    		• Win deals? Ad buying can't hurt
      Source: IHT
       
    		• Clear Channel Outdoor to buy Interspace ad co
    Source: Reuters
       
    		• Ad rivals in court over contract dispute
    Source: Xinhua
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