19 July 2006 Newsletter Subscription Email this Page Volume 15 - Issue No: 100


Adex Analysis







 

Channel Promotions – Part 2
Channel Content Promotions formed 88% share of Overall Promotional activities on TV in Jan – Jun ’06

 
 
 

Media, Advertising & Marketing Watch
Zee Telefilms likely to call off deal to buy Venus
Zee Telefilms likely to call off its deal to acquire 60% stake in Venus Films Pvt Ltd and Venus Records & Tapes Pvt Ltd.

Sahara One's music channel christened Hit
Sahara One's new music channel christened Hit; Sameer Ganapathy is new head of distribution for the entire network.

Tata-Sky approaches TDSAT against Zee over bouquet pricing
Petition alleges that Zee Turner bouquet has set unreasonable terms for supply of channels to its upcoming DTH service.

Omnicom's Fullserv–ipsh! enables brands to maximise potential of mobile media

Asianet's 'Idea Star Singer' semifinals to kick off

China exports of CCTV DVRs to reach $139 mn in 2006

Dic Entertainment & Thomopoulos Productions form JV

TV Ratings
Top 10 Programmes (02/07/2006 to 08/07/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (02/07/2006 to 08/07/2006)
Star Plus
Zee TV
Ten Sports
Sun TV
Star One
Sony Entertainment
Gemini TV
ESPN

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Today's Newsbreakers.......India
    		• Dentsu to open office in Ahmedabad
    		• Pepsi lucky winner to act with Suriya
    		• Ford launches Fiesta diesel variant in AP
    Source: The Hindu Business Line
       
    		• LG bags four Awaaz awards
    		• The cookie fight just got hotter
    		• UK OK's TV bet ads
    Source:Financial Express
       
    		• Advertising Club gets new panel
    Source: Telegraph
       
    		• LG gets 4 consumer awards
    Source: Indian Express
     
    		• Tickled pink
    		• Ford India to roll out CNG cars by year-end
    Source:Business Standard
       
    		• Godbole joins Rediffusion
    		• Helping them let their hair down the Brylcreem way
    Source:DNA
    		• Hakuhodo Percept wins creative duties for Maruti Autocard
    		• O&M bags Oswal's retail brand, Straps
    		• Ambience Publicis bags creative duties for Digjam Suiting
    		• Sahara One’s music channel, Hit, to be launched in a few months
    		• Lintas Media Group eyes billings worth Rs 1,350 crore by end-2006
    Source: Agency Faqs
     
    		• Companies prefer independent ad agencies
    Source: Moneycontrol.com
       
    		• Trevor Beattie
    		• It's showtime, folks
    		• Words and pictures
    		• Bawdy copy
    		• Tea right choice
    		• Best and bekaar
    		• Adidas nets basketball fever
    Source:Economic Times
     
    International News
    		• Yahoo to delay search ad upgrade to fourth quarter
    		• Gambling adverts on TV to be allowed
    Source:Reuters
       
    		• SRI President Departs
    		• IPG's Media Chief Takes Leave
    		• Chevy Goes Bi-Coastal
    		• UM Hires Asia-Pacific President
    		• Retailer to Sell Ads Online
    Source: Ad Week
       
    		• Google rolls out click-to-play video ads
    Source:Times Online
     
    		• Head of agency sales Lewis leaves AOL for position at Yahoo!
    Source: Brand Republic
       
    		• Subway franchisees sue over advertising fund
    Source: News Day
    		• WPP keeps action against Benatti in UK courts
    Source: Independent
     
    		• Ad Spending Rose in 1Q; Biggest Players Boosted Spending
    		• CBS Digital Sees Ad Gains At TV's Upfront
    		• MySpace Captures 17% Of June Ads
    		• HP Sponsors Reuters Mobile News
    Source: Media Post
     
    		• Capital One reviews digital media account
    		• EasyJet D-Day puts agencies on alert
    		• A&L opens up media pitch for search trio
    		• Mediaedge:cia picks up broadcast boss
    		• Four bid for £3m London Underground concession
    		• MindShare picks up £10m COI Skills Council business
    Source: Media Week (UK)
       
    		• The Home Depot to Sell Ads Online
    Source: Brand Week
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