24 February Newsletter Subscription Email this Page Volume 15 - Issue No: 4


 

 

Media, Advertising & Marketing Watch










 

  Nimbus claims t'cast deals done, no names yet
Nimbus states it has reached agreement with broadcast platforms in the USA, Canada, Carribean, UK and Middle East.
 
 
 
 

Carbon partners with Lakme Fashion Week 2006
'Carbon being their fashion accessories brand has been chosen as the official jewelry accessories sponsors of the Lakme Fashion Week 2006 to be held between 28 March - 1 April, 2006.

 

Sony's English movie channel Pix launching on 1 April
Sony targets 1 April launch for its English movie channel Pix; aims at young audiences below 44 SEC A & B.

Omnicom's brandtailing arm integrates with FastChannel

Siti channel goes for a makeover; new look & logo

Zee Café bids adieu to 'Friends' seasons

Fremantle bags multi-media deals for 'The Apprentice'

Indian version of Sesame Street to debut June-July

TV Ratings
Top 10 Programmes (05/02/2006 to 11/02/2006)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (05/02/2006 to 11/02/2006)
Star Plus
Ten Sports
Sun TV
Zee TV
Star One
Sony Entertainment
DD1
Gemini TV

Source: www.indiantelevision

Today's Newsbreakers.......India
Spot the advertisment in Telugu films
Boman Irani to endorse Saffola
The new look Business Line
Uncle Pai comics on Tata Indicom
Siti channel goes in for image makeover
Source:The Hindu Business Line
   
Lakme announces partners for fashion week
Gucci, Murjani in pact for India foray
Outlook group to relaunch Newsweek in India by Apr
Nimbus seals deal with firms for India-England cricket series
Watch Dhoni live, on Tata TV
Life in clay
Sweet grapes and sour
Source:Business Standard
   
Videocon may buy all of washing machine JV
Source: Economic Times
Godrej No 1. aligns two new products worth Rs 18 crore with Mudra
Business Line gets a new look
May the best Hollywood flick win
Outlook to handle advertising, marketing and distribution for Newsweek in India
Hindustan adds another edition, with its launch in Meerut
Primesite’s Indrajit Sen joins Jagran Engage as COO
Adlabs’ 44 radio stations to be operational by 2006 end
Source:Agency Faqs
Rating regime for TV shows in works
China slams Not Made in China trademark registration bid
Source: Fianancial Express
   
Ad agencies find another way to grab attention
Source: Moneycontrol.com
International News
China's Online Advertising Becomes 4th Biggest Advertising Channel
Source:ChinaTechNews.com
   
Lowe Names Gatfield CEO, Wright Chairman
Mercedes Taps McNabb
$40 Mil. Checkers Eyes Amalgamated
KFC's Got a TV Secret
Coke, Miller on Oscars' Roster
Source: Ad Week
   
Coke, Miller New Advertisers on Oscar Roster
Idol Ratings Triple Over Wednesday's Olympics
KFC Launches Stealth-TV Marketing Effort
Source:Media Week (US)
   
Former Starcom exec joins WPP research arm
Source: Media Week (UK)
   
German paper ordered to pay Becker $1.4m for unauthorized ad
Source: Daily Times (PAK)
Midway and Double Fusion strike video game ad deal
Bloody hell - Australia swears by new ad campaign
Source: Reuters
   
CBS Sees Advertising, Ratings Gains At CBS Network
Source:www.smartmoney.com
   
Baidu.com has fourfold rise in net
Source: IHT
   
Initiative Initiates A Spin-Off, New Company To Focus On Analytics, Channel Planning
Advertisers Channel Oscar Buys To TV Guide
Print Ad Demand Remains Erratic, Business Pubs Report Modest Gain
Source: Media Post
   
£5m advertising blitz will turn viewers on to digital
Source:Scotsman
   
General Motors shelves £60m Astra campaign
Source:Brand Republic Bulletin

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