5 March 2004 Newsletter Subscription Email this Page Volume 10 - Issue No: 1












Top Story






Camlin, Parle use 3D film to push products
Creative Eye's 3D kiddie flick Aabra Ka Dabra, has entered into a corporate tie up with Camlin and Parle Products.

I&B ministry clears foreign investment in BS
I&B ministry has cleared foreign investment of Rs 141m in 'Business Standard' from the London based 'Financial Times'.

BBC World explores the 'Ad World' with new series
BBC World is now exploring the advertising sector by focussing on a whole new show Ad World which see its sight at what really goes on behind the scenes in the glamorous world of advertising.


Star News gears up for elections
In about a month’s time from today, over 10,000 candidates from 170 political parties will be appealing to 653,726,115 voters. A single question that will be asked is who is going to be the Prime Minister? After Kaun Banega Mukhyamantri, Star News' Kaun Banega Pradanmantri looks to answer the most asked question as best as it can.

Chennai CAS denotification stayed
The Chennai High Court today stayed the denotification of Chennai from the CAS roadmap.

.TV Ratings
Top 10 Programmes (15 February 2004 to 21February 2004)
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

Top 100 Programmes (15 February 2004 to 21February 2004)
Star Plus
Sun TV
Sony


Source: www.indiantelevision.com
Today's Newsbreakers.......India
Kingfisher takes wing in logo recast
Memory cola to take on Coke, Pepsi
Lowe wins Mumbai round of BE Quiz '04
Ghoshal: Icon of India's mind power
Source: The Economic Times
 
Reebok to hold aerobic instructor course
Source: Business Standard
 
Sonal Dabral to move to Singapore as ECD & Chairman, O&M Advertising
Rediff launches Internet radio
Source: www.agencyfaqs.com
 
Nokia’s Ollila Says Mobile Data Will Form 27% Of Services Mkt
To Avoid Rivalry, ONGC, MRPL Mull Sale Of Different Products
Sport Brands Exploit Workers Ahead Of Games: Oxfam
McDonalds Decides To Phase Out Supersize French Fries
Source: The Financial Express
   
Tobacco ad ban: Different strokes for different folks
Coca-Cola launches Olympic Torchbearer nomination programme
LG promotional scheme for PCs
Source: The Hindu Business Line
International News
Chrysler Preps New Spots Sans Dion
Doner Takes Lexmark Ad Account
Source: Adweek
   
Midas Breaks For Truth In New Campaign
Celine Loses Her Chrysler Voice
Source: Brand Week
 
Havas Reports $497 Million Net Loss For 2003
Martha Stewart Company Posts First Full-Year Loss
BBDO Wins Nasonex Advertising Account
  Source: Ad Age
   
Eel wins advertising contract
Source :Ananova
 
Free radio advertising for political parties
  Source: Business day (South Africa)
   
The problem with internet advertising is the ads
Source: Digital Bulletin
 
MEDIA : TV targets 3 % increase in advertising revenue
Source: Newzealand Herald
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