5 Sep 2002 Volume: 3 Issue : 32


















Todays Newsbreakers India
Media Advertising & Marketing Watch
Interactive programme guides helpful, says study
CALIFORNIA: Interactive programme guides (IPG) are a powerful and effective advertising delivery vehicle, generating recall levels consistent with print advertising or television commercials... More

India Abroad, Rediff to present Bollywood music awards
MUMBAI: India Abroad, a newspaper targeted at South Asians in North America and popular portal Rediff.com will be sponsoring the Bollywood Music Awards at the Hammerstein Ballroom in Manhattan's New York Center on 9 November... More

Headlines
Cyber Media, HLL launch career show on DD Metro
MUMBAI: Fair & Lovely Career Baatein, a program on careers is being launched on Doordarshan's Metro channel today... More

Nick voted kids', cable's No 1 network in US
NEW YORK: Nickelodeon has apparently been successful in creaming the competition in the US ... More

Indiantelevision.com needs Writer cum Sub-Editor to write edit and collate news. Also required A web designer for making and uploading web pages

ESPN expands presence in Australia through Foxtel
MUMBAI: ESPN has extended its metropolitan presence in Australia by launching on leading subscription television company Foxtel... More

Intelsat provides DTH to to non resident Americans
LONDON: lntelsat has announced a tie up with ARTEL, for delivering satellite (DTH) services through the Armed Forces Radio and Television Service (AFRTS) to individuals living in over 15,000 households in Korea and Japan... More


SET Asia crowns 2002 UK sporting heroes
LONDON: Kam Aujla from Derby has been crowned Sony Entertainment Television (SET) Sports Personality of the Year for Tae Kwon Do, at a function held recently at the London Hilton, Park Lane... More

Writer's Desk
"Nobody writes dailies by choice"
An Interview with scriptwriter Irshad Kamil More

Tube Talk
Ravi Shankar, daughter on CNN's 'Talk Asia' More
Omar Abdullah on Star Talk this weekend More
etc presents eight new faces on 'Taaza Maal' More

Good Relations needs Account Mangers Agiv (India)Pvt. Ltd. needs Service Engineers / Marketing Execs. Production house needs AD's, Scriptwriters, Marketing Executives.Television Channel requires Regional Managers. Animation Studio requires Animators / Systems Administrator

For more information
click here

Source: www. indiantelevision.com

Other Headlines
Adobe Logs On To IndianArm For Product Ideas More
MTNL Unfazed By Lid On Local Call Tariffs More
Kansai Paints To Source From Goodlass Nerolac More
Cell Players Well-placed On Pre-paid User Details More
Revving Up: Kapil Dev To Promote Kinetic’s Boss More
Ahaar To Set Up Chain Of Hypermarkets More
‘Mitigating Negative Perception Of IP Protection Essential’ More
Hero Honda Unveils Ambition At Rs 45,500 More
 Toyota Kirloskar Rolls Out New Qualis Models More
C-DAC Enters Into Pact With Softbridge Of Japan More
Source: Financial Express

 Ranbaxy's OTC products to hit the shelves next month More
`Indian auto market on road to maturity' More
Coca-Cola initiative for rural schools More
ING to `rebrand' Vysya Bank More
Cussons seeks to acquire local brands More
Mitsubishi Pajero launched in Chennai More
Hind Motor bullish on export of design services More
Denim is back; jeans rule the racks More
Tata Elxsi eyeing Rs 450-cr revenue — Unveils new identity More
Super store relaunched in Bangalore More
FoodWorld unveils new promo More
Shaadionline eyes Rs 5-cr revenue More
Touchtel arrives in Coimbatore More
Kinetic aims to sell 75,000 'Boss' bikes in next 12 months More
 Source: The Hindu Business Line

Retail discounts get creative in slow market More
Videocon Hyderabad unit starts operations More
HCL unveils telephony devices More
Hero Honda to roll out 10 mobikes More
Nerolac whittles down brand portfolio More
 Source:Business Standard

 Kapil Dev is Kinetic's brand ambassador More
The faster you move, the more you shell out (STAR has a bombshell for advertisers and media buyers. )More
Hind Motors launches Pajero in Chennai More
Toyota eyes B segment, unveils Qualis variants More
Hero Honda weighs third unit, plans 200-cc bike More
MTNL in pact with Bharti, VSNL gets ultimatum More
Nestle to focus on dairy products More
Titan's European foray clocks Rs 67-cr losses More
MTNL's net arm shifts focus to enabled services More
Sony Ericsson still having a fighting chance More
Bajaj Electricals plans SBUs to leverage brand strength More
 Source: The Economic Times

Effie Awards 2002 slated for end October More
Kapil Dev to endorse Kinetic’s Boss More
SETMAX goes for a brand new positioning More
Source: www.agencyfaqs.com

New concept of aerial advertising introduced More
Bringing Up Sachchu More
Source: The Times of India

Ranbaxy to launch Accutane by October More
Kinetic Engineering on cost rationalisation drive More
Toyota launches new models of Qualis More
Toyota plans small cars for India by 2006 More
Hero Honda launches Ambition More
 Source:www.moneycontrol.com

Thought for the day

"Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art."
- William Bernbach
Other Newslinx International
Hill, Holliday Names New Vp-Creative Director More
New Fat Lawsuit Against Fast-Food Chains More
Consumer Groups Seek Tougher Spam Crackdown More
Fox Marketing Exec Steps Down More
Victoria's Secret Takes To Airwaves Again More
 Source: www.adage.com

Study: Ad-Heavy Sites Spur Consumer Ire More
Source: www.internetnews.com

McDonald's Creates Global Marketing Czar More
 Source: www.adweek.com

Chrysler Revs Up Launch Of '03 PT Turbo Cruiser More
Dr Pepper Builds Promotional Web For "Spider-Man" DVD More
Corona Adds Clout To De La Hoya-Vargas Bout More
Source: www.brandweek.com

Publicis' Levy says hopes to exceed 14.1% FY EBIT margin forecast More
Source: Ananova

ITV advertising growth forecasts cut to just 0.5% More
Source: The Independent






















 

 

 

 
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