.7 16 May 2002 Volume: 2 Issue : 56  







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Todays Newsbreakers India
HEADLINES
ESPN to give Mumbai action buffs a dose of X Games excitement on the big screen
ESPN's film Ultimate X, The Movie produced in conjunction with Touchstone Pictures will hit Mumbai shores on 24 May, through SPE India. More

Indian government tells Space TV to clarify its position on DTH
The Indian government has asked Mumbai-based Space Television, the first company to apply for a KU-band direct-to-home (DTH) television service in India, to clarify its position and "adhere to the existing policy decisions." More

BroadcastAsia2002 to woo broadcasters worldwide.
BroadcastAsia2002, the broadcasting and multimedia technologies event will be held from 18 to 21 June 2002 in Singapore this year. More

Proposed Tamil Nadu Cable TV Act termed an anachronism of the Dark Ages era

Cable TV industry professionals are aghast at the AIADMK-led Jayalalitha government's proposal to push through an act at the state level which basically overrides Central government legislation on cable TV. More


Getty Images signs exclusive licensing agreement with CNN
Seattle headquartered Getty Images has announced that it will be the exclusive distributor of still images collected from CNN footage.
More

Shin Satellite, Bagan Cybertech tie up for rural telephony services in Myanmar
Shin Satellite and Bagan Cybertech IDC &Teleport, Myanmar have signed a service and procurement contract for purchasing a complete iPSTAR system package, including an iPSTAR gateway and 5,000 terminals. More


Media, Advertising & Marketing Watch
Nielsen//NetRatings and Interactive Market Systems unveil online advertising reach and frequency planning tool
NetRatings and Interactive Market Systems (IMS), have launched WebRF, the American online industry's only reach and frequency suite of media planning tools for Internet audience measurement in the US. More

Alliance's TV PSA judged second best commercial in the world
The Alliance to Save Energy's "Static Electricity House", a television spot on home energy efficiency was voted the No. 2 TV commercial in the world. More

Conditional Access System Update
CATV Act CAS amendment gets Lower House's nod
Information and broadcasting minister Sushma Swaraj's single point agenda of imposing set top boxes and conditional access on the Indian cable TV industry was approved by the lower house of Parliament after a long debate. More

Tube Talk
ESPN Star Sports to present British Open golf in July
ESPN Star Sports (ESS) is readying itself to pep up its viewers with some golfing action More
Source: www. indiantelevision.com


Other Headlines
TBWA Anthem, Reality Radiate Join Hands For Event Management More
UDV Set To Give Flagship Gilbey’s A New Look More
Bose To Aggressively Push Direct Marketing Initiative More
Now, HLL Too Smells A Market In Low-fat Ice-cream Segment More
Samsung Begins ‘Customer Care Fortnight’ More
Want To Get Mobile Cheap? Flash Your Identification First More
Hindustan Motors Reduces Loss, Lowers Interest Cost More
Waxoyl AG Enters Indian Market With Vehicle Care Solutions More
Pre-Paid: The Poor Man’s Way To Go Mobile The World Over More

Source: Financial Express

LG drags Delhi govt, police to court over FIR denial More
Guinness UDV plans national rollout of water brand More
Source: Business Standard

Suzuki to take control of MUL More
Source: The Hindu

Enterprise Nexus bags Fedders air-conditioner account More
Source: www.agencyfaqs.com

Britannia bakes new ideas for biscuits More
HLL foraying into herbal healthcare More
ITC, Pepsi reap rich harvest with food subsidies More
Beer cos take to selling an attitude in pints More
Disney to enter retail licencing in India More
Communication gap: Yankees don’t get us More
Your Accord, Sonata are not luxury cars More
Pre-paid cell connections drop 90% More
Entertainment companies bet on small towns More
Source: Economic Times

Prepaid mobile users to be policed More
eBay cuts long-term Ad commitment with AOL More
Source: Hindustan Times

Columbia Tristar to release Spiderman in four languages in India More
D&AD announces nominations for 2002 Awards More
One silver Pencil goes to Grey More
Cannes Direct event scrapped as separate show More
Source: www.briefonline.com

Fight on for crème de la ice cream market More
Source: Mid Day


Guinness UDV re-launches Green Label whisky More
Guinness UDV: Promos thru music cassettes More
Tirumala Music opens mega store More
Source:Hindu Business Line

Crescendo to focus on acquiring film music rights More
Guinness keen to launch ready-to-drink brands More
Source: www.moneycontrol.com

BPL launches mega consumer promotion drive More
Cadbury Schweppes Plc, Cadbury Schweppes Mauritius make final offer for remaining 9.76% stake in Cadbury India More
Source: www.capitalmarket.com

BMW mulling production base More
Hindustan Motors losses mount to Rs 33.86 cr More
Cadbury's final offer for stake in India arm More
Source: The Times of India
Thought
for the day
"There are quite a few votes to be won by saying we will tax advertising or stop it."
- Barry Day
Other Newslinx International
Unilever hands pan-euro biz for fresh cream cheeses to Springer & Jacoby More
Dentsu posts drop in billings
More
McCann links with Zig to house clients of shuttered Ammirati Toronto
More
German ice cream maker goes for local approach in Hungary
More
McDonald's kicks off World Cup web site in China
More
Source: www.adageglobal.com

Carmichael Lynch Takes Kelly Awards Top Prize
More
Marketing Execs Stumble Over Crm Definition More
More Execs Move Ranks At Aol
More
Settlement Reached In Sweepstakes Scam More
Arnold Parts With Water Marketer
More
Source: www.adage.com

Blimpie Media Goes to Fitzgerald
More
Collins To Remain At Ogilvy
More
ABC Overhauls Primetime Schedule For the Fall
More
Aerosmith to Appear in Dodge Ads
More
JWT Lands Global Vodafone Task
More
Source: www.adweek.com

More quality TV needed, warns media buyer More
Source: www.mediaguardian.co.uk

 

 

 







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