.7 15 May 2002 Volume: 2 Issue : 55  







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Todays Newsbreakers India
Media, Advertising & Marketing Watch
BQC resurfaces on Sony in new travelling avatar
Bournvita Quiz Contest, the show that dumped Zee for greener pastures, has resurfaced on Sony from 12 May, again on a Sunday morning slot. More

AXN offers Indians chance to set Guinness records
AXN is ready to pep up the lives of action enthusiasts with "Be a Guinness World record Holder" contest to be held in India by the channel. More


Conditional Access System Update
Cable TV act incorporating CAS introduced in Parliament today
The Cable TV Networks (Regulation) Amendment Bill, 2002, incorporating mandatory conditional access for cable TV systems was introduced in the lower house (Lok Sabha) of parliament by I&B minister Sushma Swaraj. More

Viewpoint: Is CAS amendment government's attempt to muzzle TV channels?
A new scare has emerged in the television industry about the possibility of the current government controlling and muzzling the media - more specifically television through the Cable TV Networks (Regulation) Amendment 2002. More


HEADLINES
Full text of proposed Tamil Nadu CATV Act 2002

The Tamil Nadu Exhibition on Television Screen through Multi-System Operations, Video Cassette Recorder and Cable Television Network (Regulation) Act, 2002. More

Zeenext.com adds sports to its bouquet .
ZeeNext.com, the entertainment portal from the Zee Group has added, a sports portal to its bouquet of portals. More

Kamzor Kadii....bows out, makes way for Asoka

It's curtains for Kamzor Kadii Kaun on Star Plus, at least temporarily. More

RITV to host Lashkara Punjabi Music awards in June.
Reminiscent India Television is to host the second annual Lashkara Punjabi Music Awards 2002 in June. More

Source: www. indiantelevision.com


Other Headlines
Pre-paid Cell Users More Tight-Fisted: COAI More
Cheez-It: Kellogg Bites Into Yet Another Product Segment More
Brushman Eyes A Larger Pie Of The Beauty Business More
Cell Players Cry Foul Over Limited Mobility Tariff Packages More
Star’s Radio City FM To Go On Air In Mumbai on May 21 More
New Networks Spell Big Opportunity For Cell Tower Makers More
Fiat Suffers Big Loss In First Quarter, Plans Ferrari Stake Sale More
Tanishq Launches Unique Jewellery Exchange Scheme More
Hitachi Identifies India As Major Market For High-tech Airconditioners More

Source: Financial Express

Ad industry revival ahead, say media buyers More
Wipro to leverage branding, eyes Top 10 slot More
Two SWC brands to go national More
Tanishq makes US debut, unveils Impure to Pure campaign More
Hero Honda plans sports spectacular More
Source: Business Standard

Mudra adds Rs 30 crore billing; wins include HPCL brands and Rotomac More
LG Golden Eye: Playing the health card More
Source: www.agencyfaqs.com

Piyush Pandey, Divya Mirza to judge at Cannes More
Maruti goes for strategic price trim
More

HLL set to enhance role of distributors More
BMW 7-series priced at Rs 60 lakh More
Times Music to kick off ‘War of the DJs’ on Friday More
VeriSign accused of using unfair ads More
More trouble flows into Daewo(e) cup More
Cos embrace roadshows to convey message More
DDB plans fully-owned arm in India More
Source: Economic Times

Asian server market slips but recovering: IDC More
Source: Hindustan Times

Humour is what tickles the kids More
Pomsy promises new dimension to biscuits More
'Coke has identified four big ideas' More
Ayurvedic talc for prickly heat More
An eye for the needle's eye More
Source:Hindu Business Line

Jack Daniels going at half rate! More
Source: www.moneycontrol.com

Big B fans threaten stir against firm for 'bad' ad More
Remit2India adds 6000 destinations to network More
Samsung to increase service centres More
Source: The Times of India
Thought
for the day
"Unless a product becomes outmoded, a great campaign will not wear itself out." -
- Rosser Reeves
Other Newslinx International
McDonald's launches Japanese, Korean burgers to World Cup More
Vodafone rings JWT for global branding assignment
More
Coke sells water by the cup in India
More
Action hero Stallone plays for laughs in Italian commercial
More
Bimbo tops list of Mexico's most valued brands
More
Havas's EUROS 350 million bond float sends shares lower
More
Source: www.adageglobal.com

Lands' End Shifts Account To Element 79
More
FDA To Reexamine Ad Rules More
WB Builds On Family-Friendly Programs
More
ABC Revamps Ailing Schedule
More
Taco Bell Strengthens X Games Deal
More
Dr Pepper Readies Campaign For New Drink
More
Publicis, Bcom3 Report Quarterly Financials
More
Source: www.adage.com

MARC to Shutter New York Office
More
NBC Unveils Fall Schedule
More
Havas Launches $320 Million Bond Issue
More
Campaign Touts Togo's as "A Way of Lunch"
More
Wieden Breaks Pizza Hut's Insider Pizza Ads
More
Source: www.adweek.com

Pete Rose, Ken "Snake" Stabler Star In Pony Ads
More
Footaction Says The Shoe Must Go On
More
Taco Bell Says X Marks The Spot
More
Source: www.brandweek.com

Irish brewer pays World Cup penalty More
Official: Beckham has the biggest head in football
More
Source: www.mediaguardian.co.uk

 

 

 







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