.78 March 2002 Volume: 2 Issue : 10  




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Todays Newsbreakers India
Breaking News
STOP PRESS!!!!!!: DTH set for clearance?
Government looks ready to lift DTH FDI cap; Zee-AOL-Time Warner and News Corp likely to announce DTH ventures. More

Madison wins Essel media account

In a hotly contested pitch in which leading media specialists participated, Madison Media has won the Rs 1,000 million media account of the Rs 45,000-million Essel Group. More


Aastha channel to beam in UK, US, Canada

Indian spiritual channel Aastha will soon be spreading its wings to the UK, USA and Canada. More

Will Eternal Dreams help Tara to stay afloat?

Rathikant Basu's beleaguered Broadcast Worldwide (BWW) - which runs the Tara bouquet of regional channels - has roped in Eternal Dreams, a channel operations and marketing agency, to generate ad sales for its ailing Tara Marathi channel.
More

Tube Talk
Watch 'The Paintings of India' on Doordarshan
National broadcaster Doordarshan will show a 26-episode documentary about Indian paintings this month.
More

Former cricket great Gundappa On Harsha Online
Former test great Gundappa Viswanath is being featured on Harsha Online - the interactive one-hour programme presented by Harsha Bhogle.
More
Source: www. indiantelevision.com

Zee revamps shows, banks on lottery More
Annapurna salt to spice up African dishes More
MUL to cheer Alto, WagonR More
Who plays the piper More
Claymation More
Source:The Economic Times


Samsonite lugs in new ideas More
M&M introduces Bolero Camper More
Source:The Times Of India

Essel Group consolidates media account with Madison Media More
"Media departments of ad agencies are unlikely to be a business reality for long." - Ashutosh Srivastava, MD, MindShare India... More
INS battles for the press More
Source: www.agencyfaqs.com

Madison Media bags Essel Group account worth Rs 100 cr More
Source: www.exchange4media.com

Punjab Tractors plans launch of six new models More

Waugh will continue as MRF ambassador More
Agrani Switch TV campaign to break this month-end More
Source: Business Standard

Gallup to buy out local partner's stake in jt venture More
UB to launch revamped beer brand in TN More
Kinetic GF 150 launch in 3 months More

India Inc cashes in on Women's Day More
Source:The Hindu Business Line
Thought
for the day
Be more encouraging of others, and less critical. By too much criticism you'll stifle their creativity and paralyse your own.
J. Donald Walters
Other Newslinx International
MILLER TO LAUNCH LARGEST AD CAMPAIGN IN YEARS
Readies 35 New Commercials in English and Spanish More

PUBLICIS TO ACQUIRE BCOM3 FOR $3 BILLION
Also Announces Strategic Partnership With Dentsu. More

Source: www.adage.com

Cartoon Adds Original-Series Pair
Cartoon Network will expand its overall originals roster this year by launching two new animated series. More

On-Demand Is In Demand
Content providers and cable operators spoke glowingly about on-demand opportunities at CTAM's Digital/PPV and VOD Conference in Los Angeles. More

CTAM Survey: Surf’s Still Up
Even with interactive program guides, digital-cable and direct-broadcast satellite subscribers still love to channel-surf. More

BIA: TV, Radio Stations' Sale Prices Down
BIA Financial Network Inc. reported that 144 TV stations sold for a total of $4.9 billion in 2001, down 45 percent (in dollar volume) from the $8.8 billion that changed hands in 2000 for 154 stations. More
Source: www.multichannel.com

Stock market, clients react favorably to Publicis, Bcom3 merger
PARIS - France's Publicis Groupe announced Thursday a $3 billion friendly merger with the privately held, U.S.-based Bcom3 Group that will create the world's fourth-largest advertising holding and give birth to a long-term strategic partnership with Japan's Dentsu, which will be a key minority shareholder in the new group. More
Source: www.adageglobal.com

USA Networks Taps New Ad Sales President
Jeff Lucas was vice president of Olympic sales and marketing at NBC. More
Source: www.mediaweek.com

Ban on cigarette advertising 'vital to Labour's credibility'
Five million people in the UK have died from cigarettes in the 40 years since... More
Source: www.guardian.com

Lee Gets Its Wish
Lee Jeans is targeting 14-18-year old females with a new denim brand called Wish. More

Tag Heuer Makes Time For New Campaign
Swiss sports watch brand Tag Heuer on Monday will launch a global campaign around the theme, "What are you made of?" More
Source: www.brandweek.com

Richards Group Wins GoRVing
Account for the organization, which represents RV makers and dealers is worth about $40 million. More
Source: www.adweek.com

Study Finds Growth in Newest Online Ad Sizes More
Source: www.internetnews.com

 

 

 

 

 







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