.7 27 March 2002 Volume: 2 Issue : 22  




Click here to read More...










 



 













Todays Newsbreakers India
Media, Advertising & Marketing Watch
HTA, Chennai bags Ad Club, Madras Awards honours in close finish

India's largest ad agency Hindustan Thompson Associates (HTA) shone at the 25th South India Advertising Awards 2002 organised and hosted by the Advertising Club, Madras. More

Headlines

Public meet to discuss impact of media violence on children today
A public meeting on the impact of media violence on children, with special emphasis on television, is being organised by the Centre for Advocacy and Research (CFAR) in Delhi on Wednesday. More


AXN aims to boost ratings by giving the CIA an image makeover
The channel announced the launch of The Agency, a show on the US Central Intelligence Agency (CIA)'s working commencing on 2 April at 8 pm. More

FTV connectivity higher than HBO, AXN, CNBC, says MEN CEO
The French fashion channel FTV is expanding its reach at a fast clip, or so it is claimed.
More

Intelsat Obtains Two Credit Facilities for $1 Billion
Intelsat has obtained credit facilities for a total of $1 billion, from a syndicate of lenders arranged by Salomon Smith Barney.
More

Tube Talk
Watch Celine Dion and Jodie Foster on CNN's 'Larry King Live'
Award winning singer Celine Dion will appear on Larry King Live today.
More

Rock with the Flintstones on Cartoon Network this week
For fans of the Flintstones who have been regaling Cartoon Network audiences for the last few years, there is another treat in store.
More

INTAM Top 10 Ratings (11 March - 17 March 2002)
Top 10 programmes on DD1
Top 10 programmes on DD2
Top 10 programmes on Star Plus
Top 10 programmes on Zee TV
Top 10 programmes on Sony


INTAM Top 10 Programmes in Punjab (11 March - 17 March 2002)
Top 10 programmes across All Individuals
Top 10 programmes across All C&S
Top 10 programmes across All Individuals on DD1
Top 10 programmes across All Individuals on DD2
Top 10 programmes across All Individuals on Zee TV
Top 10 programmes across C&S on Star Plus
Top 10 programmes across C&S on Sony


INTAM Top 100 Programmes on different Channels (11 March - 17 March 2002)
Sun TV
Sony
Gemini
Eenadu TV
DD1
KTV
Zee TV
Star Plus
DD2
DD Sports


TAM Top 10 Programmes (10 March - 16 March 2002)

Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes


TAM Top 100 Programmes on different Channels (10 March - 16 March 2002)
Gemini TV
Sun TV
Star Plus
Eenadu TV
Aaj Tak
DD Sports
Sony
DD1

Source: www. indiantelevision.com

Other Headlines
ITH charting a new course More
Hasbro plans to make jeans More
Gillette keen to boost alkaline battery biz More
`Media innovation can overcome ad clutter' More
Mouli's among 5 agencies to handle S Rly account More
Lee Cooper to step up presence in South More
Pepsi, Coke up ante on bottled water -- New plants, ad campaigns on anvil More
Soap sagas dominate TAM ratings More
HPCL introduces branded retail outlets -- Rs 15 cr earmarked for brand building More
Escotel crosses five-lakh mark More
Source: The Hindu Business Line

Big B And Some Big Awards
More
Source: Indian Express

Channels SET to hike rates again More
Stars help promote brands at the Oscars More
Mitsubishi proposes management change More
Man United net up on player sales More
Tar or low tar, tobacco cos face the fire More
Shell to acquire Pennzoil for $2b More
Success is knocking down top brands More
Hi-tech trousers pocket market More
Discovery launches new programming strategy More
Yeh Bakshi maange more More
Gallup to the goal More
Wheeler dealers More
Click, mix 'n' match More
BEst/BEkaar More
Keep it cool More
World of mouth More

When Piyush comes to shove More
A free lunch, with a side salad More
Want to breakout free More

Source: The Economic Times

BPL Mobile becomes largest mobile roaming network More
Mahindra Scorpio set for May launch More
Mumbai, Kolkata to have Hyatts More
Car rentals shift focus to individuals More
Coca Cola launches new power drink More
Hyundai wants to launch new models More
Britannia in JV with Fonterra Group More
Lara Dutta: Taking Acting Classes From Drew Barrymore's Mother! More
Madura Garments adds T-shirts to its wardrobe More
Online lottery industry bets on rapid growth More
ETC Networks allots preferential shares to Zee More
Source: The Times of India

State chemists may withdraw J&J boycott More
Keane acquires SignalTree for $62 million More
Bosch Siemens set to launch A-C in India More
Visesh plans to buy back shares More
Source: Business Standard

McDowell's No. 1 allocates Rs 7 crore for its ‘Dekha Kya?’ campaign More
Source: www.agencyfaqs.com

KBC to make a comeback; Star Plus to make million(aire)s again More
Source: www.exchange4media.com

Discovery Gets A New Sex Appeal With Late Night Slots More
Electrolux To Associate With Cricket, Adspend At Rs 50 Cr More
Samsung To Increase Brand Awareness Thru Roadshows More
Fromageries Bel To Relaunch ‘The Laughing Cow’ In New Flavours, Packs More
AXN Rightsizes Commercial Time; To Air ‘The AgencyMore
American TV Networks Go All Out To Woo Viewers With New Shows More
Coke Launches Site, Myenjoyzone.com More
Escotel Telecom To Sign Up New Strategic Partner Next Month More
Call Of Competition: PSTN Rates May Finally Beat IP Telephony More
Source: The Financial Expresss
Thought
for the day
"Too many ads that try not to go over the reader's head end up beneath his notice."
-
Leo Burnett
Other Newslinx International
Kmart aims new ad campaign at African-Americans, Latinos
Ailing Kmart Corp. launched a new marketing campaign Monday that targets African-American and Latino shoppers. More
Source: Daily News Los Angeles

Grave robbery ad under review
The retailer Just Jeans says it agrees a television advertisement that depicts young people robbing a grave for a pair of jeans is in poor taste... More
Source: ONE News

Saatchi & Saatchi makes Bangkok focus in region
Saatchi & Saatchi Co will shift its business focus from Singapore and Hong Kong to Bangkok, where it sees lucrative opportunities in the advertising industry. More
Source: Bangkok Post

CNN Student News to Remain Ad-Free

CNN Student News will remain commercial-free, according to AOL Time Warner executives... More

ABC Family President Resigns
ABC Family president Maureen Smith has resigned the network, effective immediately. More

New York Times, Wall Street Journal Fight for Luxury Ads
Two of the largest newspapers in the U.S. appear poised to battle for very valuable ad dollars from the nation's leisure-time marketers. More
Source: www.mediaweek.com

Deutsche Bank in pan-euro push for DWS Investments
"Your money is your fortune" is the endline of the new pan-European ad campaign by Deutsche Bank to promote the regional launch of its investment fund company, DWS Investments. More

Discovery Channel in major pan-latin push
"What have you discovered today?" is one of the burning questions being asked of TV viewers... More

Source: www.adageglobal.com

Cordiant slides on pre-results jitters
Shares in UK advertising firm Cordiant Communications stumbled on Tuesday...More
Source: iWon

Point-Roll Launches Full-Screen Animation Ad Technology
Rich media ad firm Point-Roll introduced its Free-Forms takeover ad technology, enabling ad designers to create rich media mouse-over ads of any size or shape. More
Source: www.dmnews.com

Casino ad ban lifted
The blanket ban on advertising by casinos will be lifted under proposals being put forward today in the gambling white paper. More

ASA gives Ali G the bum rap
The film company behind the much-hyped Ali G movie will have all its adverts pre-vetted by the advertising standards authority after a poster campaign for the movie attracted more than 100 complaints in less than a week. More
Source: Media Guardian

 

 

 

 

 







Click here for the archives of our Daily newsletter
To subscribe to The Ad Linx Reporter or to get further information email us at:- (subscribe@indiantelevision.com) with subscribe Adlinx in the subject. To unsubscribe mail to unsubscribe@indiantelevision.com with unsubscribe Adlinx in the subject. Contact us at Indian Television Dot Com Pvt Ltd, 109, Kartik Complex, Opp Laxmi Industrial Estate, New Link Road, Andheri (W) Mumbai-400 053.INDIA . Tel:91-22-6920675 /6920676/ 6351460/6351461 Fax: 91-22-6351461
 

Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ cross various websites, indiantelevision.com cannot guarantee their validity after a day of posting.

This copy can be re-distributed in any form - electronic or non-electronic or hard copy.

How are we doing? Send feedback to thomas@indiantelevision.com.

The Ad Linx Reporter is an Indian Television Dot Com publication.
© 2001-2005 All Rights Reserved

www.indiantelevision.com