16 Aug 2002 Volume: 3 Issue : 18


















Todays Newsbreakers India
Media Advertising and Marketing watch
Madison's new tool to help advertiser target small towns
Madison has developed a unique Town and Country (T&C) framework, a set of tools and guidelines that are aimed at assisting advertisers harness the potential of small towns and large villages. ... More

Headlines
MAK TV ready for rollout, plans to start 4-channel test feed 24 August
MUMBAI: It's been a long time in the incubator but Manoranjan Aur Kya (Mak) Television Network is apparently ready to roll... More

Sony's weekend thriller kicks off this Friday
MUMBAI: Balaji is set to bolster Sony's weekend programming with a 'socio thriller' mini series that kicks off this Friday... More
Cartoon Network block to replace Nickelodeon on Zee TV 1 September
MUMBAI:Partners Zee Network and Turner have signed an agreement to launch an exclusive Hindi Cartoon Network programming block on Zee TV ... More

DD may commission news shows from panel of producers
NEW DELHI: The Prasar Bharati board, which met here yesterday, has decided that Doordarshan should go in for narrowcasting by tying up with organisations like NGOs and agriculture universities... More

Zee takes on 'Kahaani...' with 'Kittie Party'
Fortune favours the brave. That could well be the tack that Zee Telefilms is taking as it attempts to pick itself off the floor as far as the ratings are concerned... More

Patna court refuses stay on telecast of SABe TV's 'Ramkhilawan...'
There is good news for SABe TV as far its comedy show Ramkhilawan CM 'n family is concerned... More

French films heating up Friday nights on DD Metro
When it comes to foreign films, media focus is firmly on the rivalry amongst English movie channels... More

Hallmark Channel to showcase latest Emmy nominated original productions this season
The Hallmark Channel has announced that its upcoming programme lineup of movies and mini-series have received 20 Emmy Award nominations for 2002 (19 for Hallmark Entertainment original productions)... More

Cartoon Network UK signs deal with Warner Bros.
Toon channel Cartoon Network has announced the signing of a deal with Warner Bros... More

Star Plus voted favourite international channel at Scorpio Multimedia Cable TV Awards in UK .
It's been 18 months since Star Plus started beaming in the UK and it has made its presence felt in the interrim... More

Scot Safon to lead CNN Marketing and Promotion
Scot M. Safon is joining the CNN News Group as senior V-P of marketing... More

Tube Talk
Freshers open their heart 'On Air' on etc More

Jobs Channel
Television Channel requires Regional Managers Leading Production House in Mumbai requires Creative Writers. Animation Studio requires Animators / Systems Administrator
For more information
click here
Source: www. indiantelevision.com

Other Headlines
Birla Sunlife To Target Rajasthan Youth More
Cell Firms To Take On BSNL, Private WLL Players More
Trai Likely To Take Up Airtime Issue Today More
BPL Mobile Rolls Out Voice Messaging Services In Pact With Navinmail More
NIIT Plans To Cut Costs, Eyes Higher Enrolments More
‘Bonding With Brands Key In Consumer Spending’ More
Habibs Ties Up With Shopper’s Stop More
 Voltas Plans To Expand Exclusive Outlets More
Scorpio: Mahindras To Enter Into Preferred Alliances More
Source: Financial Express

 Simply surrogate More
SilkAir to start direct flights to Hyderabad More
BPL-Sabeer Bhatia tie-up on voice messaging More
Idea, BPL revive merger talks More
More products from Hemas More
StanChart card for cricket lovers More
 Source: The Hindu Business Line

 Ad agencies break free from briefs More
IOC planning to launch branded petrol, diesel More
 MTNL set to offer broadband Net access More
Tom.com buys 60% of HK sports firm More
Drug controller limits use & sale of abortion pill More
Bombay Dyeing paid Rs 4 cr for 51% in Proline More
Boeing wins $9.7-bn contract for transport planes More
Sabeer Bhatia expands voicemail venture More
Videocon gives Russia wide berth, casts anchor in UK More
Samsung signs seven cricket throbs More
 Car majors target entry-level segment with finance options More
UV sellers tap new spots, unconventional pockets More
 Consumer durables slip off 2-digit growth orbit More
 Source:The Economic Times

Ambience adds new business worth Rs 35 crore; wins include Add Pens, Hit, Elf More
Brands take centrestage at IMRB-Millward Brown seminar More
Philips launches Eye-fi; allocates Rs 6-7 crore for colour TVs More
Source: www.agencyfaqs.com

Tata Salt may go global More
Nestle lining up new forays More
MTNL offers unlimited cell calls for Rs 1900 More
 Source:Business Standard

MTNL reduces tariffs on Dolphin, Trump More
Price cut boosts demand for Maruti 800 More
Source: www.moneycontrol.com

Coke, Pepsi get SC notice for ad campaigns on rocks More
Source: The Asian Age

No compromise on contract issue More
South African players join row over ICC contracts More
Source: The Hindustan Times

Times launches rewards scheme for ad agencies More
Diya is ad-mad about Boris! More
Contract Clash More
Source: The Times of India
Thought for the day
"I think that I shall never see,
....A billboard lovely as a tree.
....Indeed, unless the billboards fall
... I'll never see a tree at all."
............................................ - Ogden Nash
Other Newslinx International
Wendy's Account Goes To Mcann-Erickson More
Starcom Wins Bank Of America Review More
Merrill Brown Joins Realnetworks More
Vector Details Three-Step Nicotine-Free Quest More
DDB Files Official Protest In Lottery Review More
Clear Channel Announces 9/11 Tribute More
AOL Reveals Possible Revenue Blunder More
 Source: www.adage.com

Wendy's Moves $240 Mil. Account to McCann-Erickson More
DDB Chicago Picks Up Two Novartis Brands More
Heinz' Pet Foods Review Down to 3 More
Mullen Picks Up Ad Chores for Whirlpool Division More
Progressive Seeks Shop For New Task More
MMB Wins Tweeter More
Source: www.adweek.com

Sept. 11 Tribute Ad To Appear Nationwide More
Yum! International Names Gier CMO More
 Source: www.brandweek.com






















 

 

 

 
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