12 Aug 2002 Volume: 3 Issue : 16


















Todays Newsbreakers India
Media Advertising and Marketing watch
With data from Experian, Wink adds intelligence to ads
MUMBAI: To better understand the audience viewing behaviour of its 6 million households, Wink has developed reporting for interactive advertising and programming that breaks out the demographic and geographic attributes of viewing households... More

Headlines
SABTNL gets a grip on DD Metro prime time
MUMBAI: Sri Adhikari Brothers Television Network Ltd is again trying to milk its old cash cow... More
'Lagaan' to air on US cable television homes through STARZ! next week
The Oscar nominated film was distributed theatrically in the US by Sony Pictures Classics in May and is coming to STARZ! subscribers' television screens just three months later... More
Ganesh all set to complete 100 episodes on SET this Sunday
MUMBAI: Religion is a stronger bait than marriage on the tube... More

Consumer meeting on cable service called on 18 August in Mumbai
MUMBAI: Consumer body Mumbai Grahak Panchayat has called a meeting of all state-level consumer organisations and cable consumer organisations in Maharashtra on 18 August in Mumbai... More

Star juggernaut rolls on; claims clean sweep of Top 20
MUMBAI:"Mr Boombastic! Simply Fantastic!" That could well be the song that the guys at Star Plus are playing... More

Broadcasters to play it cool on CAS opposition
NEW DELHI: When the government fine-tunes the procedures for implementation of CAS then, if necessary, the IBF will make a representation to the government," ... More

Tube Talk
CNN's Inside Asia to air Bangladesh special More
Ajay Devgan guest on 'Boogie Woogie' More
SET lines up specials ot celebrate Independence day More

Leading Production House in Mumbai requires Creative Writers. Animation Studio requires Animators / Systems Administrator
For more information
click here
Source: www. indiantelevision.com

Other Headlines
The Ad That Avoids Core Issues More
M&M To Merge 2 Arms More
Bayer To Focus on Crop Sciences, Engg Plastics Businesses More
Aptech Training Eyes Strategic Partner For Access, Content More
Taj Plans Chain Of Hotel Management Academies More
Three’s No More A Crowd, It’s A Party More
Wipro Technologies: Tapping The Power Of Appreciation More McDonald’s Goes In For Product Innovations More
Arvind Brands To Revamp Exclusive Outlets More
Tivoli Zeroes In On Web Services More
Get The Picture? MMS Will Do It Soon More
Matrix Eyes Europe, Africa For Boost In Exports More
Coconut Oil Faces Threat Of Cheap Imports More
 Source: Financial Express

Encore to make Simputer in Singapore More
Goodyear not to roll out tyres for Ceat More
Wipro ePeripherals seeks name change — IPO likely next year More
Coca-Cola set to ink 5-year deal with DLF Universal More
MPL Ford certified `Quality Care' More
Competition hotting up in washing machines market More
Orchids' home furnishing exports to US double More
Yamaha Enticer More
Shoppers' Stop fest More
Ciba micronutrients launched in AP More
AirTel unveils special plans More
Amara Raja in talks with Johnson Controls to supply batteries More
 Source: The Hindu Business Line

Qantas, Singapore Airlines in dogfight over Asia-Pac More
 e-Bay survives the dotcom crash More
Bicycle firms plan a ride along eastern coast More
Two-wheeler industry sees downturn in sales More
Back with a bang More
Ramping up More
 It's jewellery time More
Rivals cry foul as Sun readies to tap low-end Linux server market More
 Mobile Net services bring new wave of gadgets More
 Source:The Economic Times

Lowe India launches Owle’s World “knowledge exchange” More
Cadbury unveils new brand story for Dairy Milk More
Maruti hunting for a new agency partner More
Source: www.agencyfaqs.com

Narmada Cement may merge with L&T More
Qualis sales decline 20% in 7 months More
Arbitration in ITC, Toshiba ‘award’ allowed More
Monsanto wins award for ‘Humsafar’ More
 Source:Business Standard

Amara Raja Batteries eyes Japanese markets More
Siemens may consider setting up Indian plant More
Source: www.moneycontrol.com
Thought for the day
"Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before." - William Bernbach
Other Newslinx International
'Men's Journal' Names New Editor More
Aol Exec Promoted To Oversee Online Entertainment More
Sirius Satellite Radio Opens Review More
DDB Upset Over Calif. Lottery Decision More
Austin Kelly Gets Papa John's Ad Account More
 Source: www.adage.com

Coleman Returns to Chrysler As Brand Czar More
Sirius Radio Talking to Agencies More
Source: www.adweek.com

Lamar Pushing McDonald's To Build Consumer Confidence More
T.J. Maxx Shows And Tells New TV Spot More
 Source: www.brandweek.com

TV networks in US set to lose $100m in ad revenue on Sept 11 More
Source:www.timesonline.co.uk

More heat gets generated on state of advertising More
Source: The Age (Australia)

Ford Motor plans to advertise on Sept. 11 Media stand to lose up to $60 million in ad revenue More
Source:www.usatoday.com






















 

 

 

 
Click here for the archives of our Daily newsletter
To subscribe to The Ad Linx Reporter or to get further information email us at:- (subscribe@indiantelevision.com) with subscribe Adlinx in the subject.To unsubscribe mail tounsubscribe@indiantelevision.comwith unsubscribe Adlinx in the subject. Contact us at Indian Television Dot Com Pvt Ltd, 109, Kartik Complex, Opp Laxmi Industrial Estate, New Link Road, Andheri (W) Mumbai-400 053.INDIA. Tel:91-22-6920675 /6920676/ 673 0659/673 0660 Fax: 91-22-673 0659

Every endeavour is made to make sure that the links given are valid. However, since the archiving systems differ cross various websites, indiantelevision.com cannot guarantee their validity after a day of posting.

This copy can be re-distributed in any form - electronic or non-electronic or hard copy.
How are we doing? Send feedback to thomas@indiantelevision.com.

The Ad Linx Reporter is an Indian Television Dot Com publication.
© 2001-2005 All Rights Reserved
www.indiantelevision.com