21 Oct 2013 Newsletter Subscription

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Volume 36 - Issue No: 55
 
 
 



Media, Advertising & Marketing
 
 
 
 

Al Jazeera begins its inroad into India
 Granted a downlink license to air in 2010, three years later, the Qatar-based English news channel has started its first campaign to announce its presence country-wide

Srinivasan K Swamy to lead Indian delegation at AdAsia 2013
The 28th Asian Advertising Congress is scheduled in Hanoi - Vietnam from 11 to 14 November

Ogilvy Bengaluru launches new campaign for Titan Raga
The film is directed by Shashanka Chaturvedi of Goodmorning Films which pays homage to a woman who soaks in life.

Alternative distribution plans for indie films

Indian cinema aspires to cross the boundaries
MPA India MD Uday Singh shares his insight on whether Indian cinema can evolve to an extent that it could compete with the global movies.

Single window service for film shooting to become operational shortly: Tewari

And now a 3D mobile game for Colors' 24
The channel is hoping that viewers of the TV series will want to download the game and continue their TV experience on the mobile..

 

Seven Indian channels added to StarHub TV in Singapore

American Film Market 2013 to screen 402 films from 51 countries

Film based on Stephen King’s novel attracts 40 million viral views
 

Look ‘Photoready’ with Revlon’s digital campaign
Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
Reliance Retail plans to enter e-commerce space, compete against Amazon and ebay
Google stock hits $1000; cash pile at $56 billion: How the internet giant is making money
Source: Economic Times
   
Google ties up with Facebook to help its clients buy ads
Joining the digital dots
Source: Business Standard
   
To catch up, Wal-Mart moves to Amazon turf
Source: Financial Express
Facebook becomes Google advertising ally
Source: Indian Express
   
Ban on private FM news illogical
Source: Times of India
   
Google shares break $1,000 barrier as mobile ads boost revenue
Source: First Post
   
Google's DoubleClick to sell Facebook ads
Source: domain-b
 
International News
NBC Grounds Ironside, Welcome to the Family
Fox Gives Back-Nine Order to Brooklyn Nine-Nine
CBS Gives Full-Season Orders to 3 Freshman Comedies
M&C Saatchi Makes a Change in Strategy
Ad of the Day: Chrysler Calls on Hometown Hero Miguel Cabrera in Doner Spot
ASME Issues Editorial Guidelines for Native Ads
Source: Ad Week
   
Naren Patel becomes chairman of OMC
Source: Media Week
Facebook, Google Reach Surprise Detente On Advertising
Source: Forbes
   
How Deep Links Could Revolutionize Mobile Advertising
Source: Mashable
   
Google Dominates Battle for Mobile Advertising
Source: Bloomberg
   
Say what? Google will now sell Facebook ads
Source: cnet
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