24 June 2013 Newsletter Subscription

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Volume 35 - Issue No: 71
 
 
 





Media, Advertising & Marketing
 
 
 
 

Colors' gung-ho digital strategy
 Taking our digital series forward, we take you through the impressive virtual world of Viacom18's vibrant GEC; the integrated online communication of Colors. SPECIAL REPORT!

Sab TV revamps look; announces marketing initiatives
 The channel has spiced up its look, and rolled out a slew of marketing initiatives - online and offline. SPECIAL REPORT!

Zee Network appoints fiction prog head Doris Dey
 Zee Network gets a shot in the arm with the addition of Doris Dey in the programming side; she will be responsible for driving innovative content for the Network.
 

Vir Sanghavi as the "Guest Editor"

Dollar Industry is looking for the creative agency for its women's lifestyle

Emmerich's Independence Day 2 to go on floors by summer 2015

Disney plans an extensive cast for the Broadway musical 'Into the Woods'

Hollywood BO expects three tentpoles to gross over $50 million over the weekend
 

YouTube to help ad makers create ads

Source: www.indiantelevision.com
 
Today's Newsbreakers.......India
Wimbledon ad spots sold out: ESPN Star
Source: Hindu Business Line
   
India ends its best run with 33 metals haul at international advertising festival 'Cannes Lions'
Advertising taglines loaded with happiness gain flavour during slump season
Raymond to split media and creative accounts into separate agencies
Source: Economic Times
   
NFDC puts on hold fresh production applications
Source: Zee News
   
H&M wants your fashion discards by offering discounts
Source: Livemint
   
HUL open offer from today at R600/share
Source: Financial Express
   
Clash of the titans: HUL and P&G fight for metals
India's best outing at Cannes: 32 & counting
Source: Business Standard
   
Twitter developing geo-targetted ads for brands and stores: Report
Source: Tech 2
 
International News
Facebook Reports Privacy Breach
Deen Done on Food Network
Jim Beam Thinks Twitter's 'Amplify TV' Will Better Ad Copy
Fox Bows Double Box Ad Format in MLB Broadcast
Column: It's Hard Out There for a Publisher
Brands Are Already Using Instagram Videos and Planning for More
Rolling Stone Publisher Fired
Source: Ad Week
   
L'Oréal reviews £135m UK and Ireland media
Source: Media Week
   
Optimism in the Air at Cannes Advertising Festival
Source: WSJ
   
Twitter is Developing Geo-Targeted Ads for Retailers
Source: Ad Age
   
Pre-roll ads can be patented: appeals court rules in Hulu case
Source: Gigaom
   
YouTube to provide top advertisers with ad-creation facilities and professional aid
Source: Slash Gear
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